Description

Become a 21st century nursing manager and introduce online care to patients in need "

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Nursing care goes far beyond performing patient care in a hospital. In many centers, these professionals are in charge of promoting healthy lifestyle habits or of going to the nursing homes to monitor patients. Furthermore, with the advances in new technologies, new possibilities have opened up, such as the option of showcasing their work with healthcare marketing initiatives, or the implementation of mHealth to be in contact with patients through mobile devices. There are many new tasks that can be carried out in this way. 

Being able to implement all these tools is essential for any center, but they must always be managed by those who are able to wight up the advantages and disadvantages, and apply only those that can result in some kind of benefit for the organization.  In this sense, TECH Technological University has launched this postgraduate certificate in Nursing Services Management in Society. Marketing, Communication and mHealth in Society. Marketing, Communication and mHealth, thanks to which students will be able to update on all the tools they can have at their disposal to provide more information about their work.  

A program that will be fundamental for student learning and that is taught in a 100% online format. Thus, professionals will be free to choose the time and place of study that best suits them, according to their needs and priorities. In addition, students will have access to multiple theoretical and practical resources, which will be essential to strengthen their knowledge and achieve a higher level of competence in the subject.

Lead successful nursing teams capable of working for the good of the patient and the community "

This postgraduate certificate in Nursing Services Management in Society. Marketing, Communication and mHealth . Marketing, Communication and mHealth contains the most complete and up-to-date scientific program on the market. The most important features include:  

  • Practical cases developed my experts in management of nursing procedures and other disciplines. 
  • The graphic, schematic, and eminently practical contents with which they are created provide scientific and practical information on the situations that regularly occur in the hospital setting. 
  • Presentation of practical workshops on procedures and decision making. 
  • Algorithm-based interactive learning system for decision-making in the situations that are presented to the student. 
    Action protocols, where you can find the latest trends in healthcare management. 
  • Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
  • Special emphasis is put on the scientific method and research methodology in health management. 
  • Content that is accessible from any fixed or portable device with an Internet connection 

Would you like to improve your station in a short period of time? The completion of this postgraduate certificate may be the first step in achieve precisely that"

The teaching staff includes professionals from the field of nursing, who bring their experience to this training program, as well as renowned specialists from leading communities and prestigious universities. 

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive training experience designed to train students for real-life situations. 

This program is designed around Problem Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the professional will be assisted by an innovative interactive video system created by renowned and experienced experts. 

Learn in an effective way, at your own pace and with the ease that TECH's didactic methodology will provide you"

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Improving marketing and communication initiatives at the clinic will be essential to acquire greater prestige"

Objectives

The main objective of this postgraduate certificate from TECH Technological University is to offer students a superior training in the main tools that can effectively make nursing work more visible. Therefore, the program includes everything from healthcare marketing concepts to mHealth. The program is geared towards professionals who are passionate about nursing and advances in the field. 

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If you want to access a managerial position in the field of nursing, do not miss the opportunity to enroll in this program"

General Objectives

  • Analyze the theories and models of the organization and working of Healthcare Systems, focusing on their political, social, legal and economic foundations and their organizational structure. 
  • Approach clinical management using the criteria of efficacy, efficiency, effectiveness, equity, performance and profitability, and the solution of problems through the appropriate use of information systems. 
  • Describe the principles of clinical management that allow for planning, organization, management and evaluation of a center, service or care unit. 

Specific Objectives

  • Use technological tools to provide more information to patients. 
  • Discovering the keys and benefits of healthcare marketing. 
  • Learn how to perform well in interviews to achieve a managerial position. 
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Healthcare has been evolving thanks to technological advances and, therefore, your higher specialization will be essential to achieve more efficient management. 

Postgraduate Certificate in Management of Nursing Services in Society. Marketing, Communication and mHealth

Marketing and Communication are important tools in the Nursing Services Department, since they allow the dissemination of the work of nurses and further improve the social perception of their work. The proper use of these techniques contributes to increasing the visibility and recognition of Nursing work, which in turn can improve the quality of care provided by incorporating new technologies. Thus, TECH provides you with a tremendously comprehensive academic opportunity on these and other aspects through the Postgraduate Certificate in Management of Nursing Services in Society. Marketing, Communication and mHealth.

Implement technological changes that are improving healthcare globally

Technological advances have opened up new possibilities in the field of Nursing, such as Health Marketing and the use of mobile devices to maintain contact with patients. In fact, you will address these concepts with the Postgraduate Certificate in Management of Nursing Services in Society. Marketing, Communication and mHealth, with which you will also improve your managerial skills in managing teams of nurses. All this and more in just 150 hours, 100% online and benefiting from Relearning as a methodological substrate to boost your academic performance.