
Certificate
The world's largest faculty of veterinary medicine”
Description
We offer you the most comprehensive training on the market to bring the business management side of your veterinary center to the same level as the clinical and sanitary practice, offering your clients the highest quality in both services"
The manager of a veterinary center must have extensive knowledge in all aspects related to their business, both in the health and in the business field, because with the combination of both, the success of the center can be achieved in all aspects. In addition, it is important to remember that, on many occasions, veterinary professionals are the ones who decide to start up and create their own centers, so it is important that they are also trained in business matters.
It should be taken into account that the lack of university training on business management in the veterinary degree has a great influence on the lack of awareness of the future entrepreneur when it comes to professionally managing their veterinary center, prioritizing, in reality, the medical and surgical practice aspects instead.
It is in this context that this Postgraduate Diploma in Veterinary Center Management arises, aimed at training veterinary professionals in the business field, with a special emphasis on subjects such as finance and business planning applied to veterinary centers or leadership and management skills that the head of such centers must have.
At present, one of the main problems affecting continuing postgraduate specialization is its compatibility with work and personal life. Current professional demands make it difficult to achieve quality, specialized training in person, so the online format will allow students to combine this specialized training with their daily professional practice, without losing their connection to training and specialization.
Immerse yourself in this high quality educational training, which will enable you to face the future challenges within Veterinary Center Management”
This Postgraduate Diploma in Veterinary Center Management is the most complete and up-to-date educational program on the market. The most important features include:
- The development of case studies presented by experts in the management of veterinary centers
- The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional development
- Latest innovations on the Veterinary Center Management
- Practical exercises where the self-assessment process can be carried out to improve learning
- Special emphasis on innovative methodologies for Veterinary Center Management
- Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection work
- Content that is accessible from any fixed or portable device with an Internet connection
This Postgraduate Diploma is the best investment you can make when choosing a refresher program to update your knowledge in Veterinary Center Management''
Its teaching staff includes professionals belonging to the field of Business Strategies in Veterinary Centers, who bring to this training the experience of their work, as well as renowned specialists from reference societies and prestigious universities.
The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive training programmed to train in real situations.
This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise throughout the program. For this purpose, the professional will be assisted by an innovative system of interactive videos made by renowned and experienced experts in Veterinary Center Marketing.
This program comes with the best educational material, providing you with a contextual approach that will facilitate your learning"
This 100% online Postgraduate Diploma will allow you to combine your studies with your professional work while expanding your knowledge in this field"
Syllabus
The structure of the contents has been designed by the best professionals in the Veterinary Center Management and Administration sector, with extensive experience and recognized prestige in the profession, backed by the volume of cases reviewed and studied, and with a broad command of new technologies.
We have the most complete and up-to-date academic program in the market. We strive for excellence and for you to achieve it too"
Module 1. The Economic Sector of Veterinary Health Centers
1.1. The Role of the Companion Animal in Today's Society
1.1.1. Companion Animals and Their Benefits to People's Physical and Emotional Health
1.1.2. Pets and the Healthy Development of Minors
1.1.3. Pets and Healthy Aging
1.1.4. Pets and their Benefits for Community Coexistence
1.1.5. Animal Abuse and its Connection with Violence in the Family Environment
1.1.6. Animals in the Therapeutic and Assistance Context
1.2. The Role of the Company in the Current Social Context
1.2.1. Corporate Social Responsibility
1.2.2. Climate Change and the Green New Deal
1.2.3. The Sustainable Development Goals (SDGs) and Agenda 2030
1.2.4. Challenges for the Veterinary Services Company
1.3. The Pet Market
1.3.1. Industry, Retail and Distribution
1.3.2. Services
1.3.2.1. Clinical Veterinary Services
1.3.2.2. Dog Training Services
1.3.2.3. Hairdressing Services
1.3.2.4. Feral Animal Population Control
1.3.3. Sale of Veterinary Medicines
1.3.4. Breeding and Sale of Pets
1.3.5. NGO
1.4. Typology of Veterinary Health Centers and Services
1.4.1. Veterinary Health Centers
1.4.2. Veterinary Health Services
1.4.3. Public-Private Collaboration
1.5. Macroeconomic Situation of the Clinical Veterinary Sector
1.5.1. Sectoral Socioeconomic Situation
1.5.2. Sectoral Labor Situation
1.6. Digital Health in the Veterinary Sector
1.6.1. Digitization of the Veterinary Sector
1.1. The Role of the Companion Animal in Today's Society
1.1.1. Companion Animals and Their Benefits to People's Physical and Emotional Health
1.1.2. Pets and the Healthy Development of Minors
1.1.3. Pets and Healthy Aging
1.1.4. Pets and their Benefits for Community Coexistence
1.1.5. Animal Abuse and its Connection with Violence in the Family Environment
1.1.6. Animals in the Therapeutic and Assistance Context
1.2. The Role of the Company in the Current Social Context
1.2.1. Corporate Social Responsibility
1.2.2. Climate Change and the Green New Deal
1.2.3. The Sustainable Development Goals (SDGs) and Agenda 2030
1.2.4. Challenges for the Veterinary Services Company
1.3. The Pet Market
1.3.1. Industry, Retail and Distribution
1.3.2. Services
1.3.2.1. Clinical Veterinary Services
1.3.2.2. Dog Training Services
1.3.2.3. Hairdressing Services
1.3.2.4. Feral Animal Population Control
1.3.3. Sale of Veterinary Medicines
1.3.4. Breeding and Sale of Pets
1.3.5. NGO
1.4. Typology of Veterinary Health Centers and Services
1.4.1. Veterinary Health Centers
1.4.2. Veterinary Health Services
1.4.3. Public-Private Collaboration
1.5. Macroeconomic Situation of the Clinical Veterinary Sector
1.5.1. Sectoral Socioeconomic Situation
1.5.2. Sectoral Labor Situation
1.6. Digital Health in the Veterinary Sector
1.6.1. Digitization of the Veterinary Sector
Module 2. Finance Applied to Veterinary Centers
2.1. Expenses and Income at a Veterinary Center
2.1.1. Fixed Costs
2.1.2. Variable Costs
2.1.3. Direct Costs
2.1.4. Indirect Costs
2.1.5. Income from Services
2.1.6. Revenues from Product Sales
2.1.7. Gross Margins
2.1.8. Net Profit Margin
2.1.9. Purchase Margin
2.1.10. Margin on Sales
2.2. The Income Statement of a Veterinary Center
2.2.1. EBITDA
2.2.2. EBIT or BAII
2.2.3. Profitability
2.2.4. Productivity
2.2.5. Net Income
2.3. Warehouse Stock Management in a Veterinary Center
2.3.1. Cost of Sales
2.3.2. Characteristics of a Stock Management System
2.3.3. Procurement and Stock Control
2.3.4. Stock Alert Point
2.3.5. Safety Stock
2.3.6. Ordering Point
2.3.7. Stock Rotation
2.4. Sales Ratios in a Veterinary Center. The Break-even Point
2.4.1. Main Practical Key Figures in a Veterinary Center
2.4.1.1. Transaction Frequency
2.4.1.2. Average Transaction Amount
2.4.1.3. Average Spending per Customer
2.4.1.4. Number of Daily Transactions
2.4.1.5. Number of Transactions per Year
2.4.2. Break-even Point Concept
2.4.3. Prospective Break-even Calculation
2.4.4. Retrospective Break-even Calculation
2.5. Analysis of the Cost of Services in a Veterinary Center. Technological Investments
2.5.1. Fundamentals of Cost Analysis in Veterinary Centers
2.5.1.1. Veterinary Practice Cost Analysis
2.5.1.2. Cost Analysis of other Professional Services
2.5.2. Calculating the Profitability of a Technology Investment
2.6. Treasury Control and Budget Management in Veterinary Centers
2.6.1. Basics of Treasury Control
2.6.2. Treasury Control Tools
2.6.3. Fundamentals of Budget Management
2.6.4. Budget Management Tools
2.7. Economic Valuation of a Veterinary Center
2.7.1. Fundamentals for the Economic Valuation of a Veterinary Center
2.7.2. Methodology for the Valuation of a Veterinary Center
2.7.3. The Goodwill
2.8. Key Management Indicators in Veterinary Centers
2.8.1. Concepts
2.8.2. Basic Information
2.8.3. Most Frequent Indicators in Veterinary Centers
2.8.4. Basic Human Resources Indicators
2.8.5. Basic Indicators of Customer Service Quality
2.8.6. Selection of Key Management Indicators
2.9. The Financial Scorecard applied to Veterinary Centers
2.9.1. Financial Scorecard Fundamentals
2.9.2. Trend Analysis and Comparisons between Periods
2.9.3. Control Panel Operation
2.9.4. Interpretation of Scorecard Results
2.10. The Balance Sheet of a Veterinary Center
2.10.1. Concept
2.10.2. Structure of a Balance Sheet
2.10.3. Structure of the Balance Sheet
2.10.4. Asset Valuation
2.10.5. Balance Sheet and Income Statement Diagnosis
2.10.6. Balance Sheet Analysis
2.10.7. Study of the Most Interesting Ratios of a Balance Sheet
2.10.8. Dynamic Equity Analysis
2.10.9. Income Statement Analysis
2.10.10. Income Statement Indicators
Module 3. The Business Plan Applied to Veterinarian Centers
3.1. The Business Plan for Veterinary Centers
3.1.1. Planning and Control: Two Sides of the Same Coin
3.1.2. Why and Why Have a Plan?
3.1.3. Who Must Carry It Out?
3.1.4. When Should it be Done?
3.1.5. How to Perform It?
3.1.6. Does it Have to Be in Writing?
3.1.7. Questions to Answer
3.1.8. Sections of the Business Plan
3.2. External Analysis I: The Veterinary Center Environment
3.2.1. What Should it Contain?
3.2.2. Political Environment
3.2.3. Economic Environment
3.2.4. Social Environment
3.2.5. Technological Environment
3.2.6. Ecological Environment
3.2.7. Legal Environment
3.3. External Analysis II: Competitive Environment Applied to the Veterinary Center Sector
3.3.1. Customers
3.3.2. Competition
3.3.3. Suppliers
3.3.4. Others
3.4. Internal Analysis of a Veterinary Center
3.4.1. Facilities and Equipment
3.4.2. Personal
3.4.3. Income/Expenses
3.4.4. Customers
3.4.5. Prices
3.4.6. Services
3.4.7. Communication With Client
3.4.8. Training
3.4.9. Suppliers
3.4.10. Competition
3.5. SWOT Analysis and CAME Applied to Veterinary Centers
3.5.1. Weaknesses
3.5.2. Strengths
3.5.3. Threats
3.5.4. Opportunities
3.5.5. Correction
3.5.6. Facing
3.5.7. Maintain
3.5.8. Exploit
3.6. Objectives of Veterinary Centers as Enterprises
3.6.1. What Are They?
3.6.2. Features: SMART
3.6.3. Types
3.7. Business Strategies in Veterinary Centers
3.7.1. The 7 P's of Service Marketing
3.7.2. Product– Service
3.7.3. Price
3.7.4. Distribution
3.7.5. Communication
3.7.6. Person
3.7.7. Procedures
3.7.8. Test
3.8. Action Plan for the Strategy of a Veterinary Center
3.8.1. What Does it Consist Of?
3.8.2. How to Develop a Strategy
3.8.3. What to Consider for Each Action
3.8.4. Prioritization of Actions Based on Business Importance
3.8.5. Calendar
3.9. Control Plan and Follow-up of the Business Plan of a Veterinary Center
3.9.1. Planning and Control
3.9.2. What it Consists of and Why It Is Necessary?
3.9.3. Who and How to Control?
3.9.4. Indicator-Based Control
3.9.5. Decision Making
3.10. Contingency Plan Applied to the Business Plan of a Veterinary Center
3.10.1. What is It and What Is It For?
3.10.2. How to Do It?
3.10.3. How to Use It?
Module 4. Leadership and Management Skills Applied in Veterinary Centers
4.1. Essential Management Skills in a Veterinary Center Manager and/or Owner
4.1.1. Direction
4.1.2. Decision Making
4.1.3. Resolving Capacity
4.1.4. Flexibility
4.1.5. Self-Knowledge
4.1.6. Assertiveness
4.1.7. Communication
4.1.8. Emotional Intelligence
4.2. Leadership Applied to Veterinary Centers
4.2.1. Characteristics of the Leader
4.2.2. Benefits of Leadership
4.2.3. Leader Exercises
4.2.4. Delegation
4.2.4.1. Delegation Strategy
4.2.4.2. Task Selection
4.2.4.3. Qualification Process
4.2.5. Motivational Interviews with Employees
4.2.5.1. GROW/MAPA Method
4.3. Negotiation for the Veterinary Center Manager
4.3.1. Negotiator Skills
4.3.2. Types and Styles of Negotiation
4.3.3. Negotiation Stages
4.3.3.1. Preparation
4.3.3.2. Discussion and Argumentation
4.3.3.3. Proposal
4.3.3.4. Exchange
4.3.3.5. Closure
4.3.3.6. Monitoring
4.3.4. Negotiation Tactics and Techniques
4.3.5. Strategies
4.4. The Time Management of a Veterinary Center Manager
4.4.1. Slow Down, Reflect, Analyze and Decide
4.4.2. Inner Knowledge
4.4.3. How to Prioritize
4.4.4. Act
4.4.5. Planning and Organizing
4.4.6. Time Thieves
4.5. How to Build Trust in the Staff of a Veterinary Center
4.5.1. Self-Confidence
4.5.2. Trusting Others
4.5.3. Constructive Self-Criticism
4.5.4. Respect and Responsibility
4.5.5. Honesty
4.5.6. Trial and Error
4.6. Productivity Management for Veterinary Center Managers
4.6.1. Productivity Thieves
4.6.2. The Getting Things Done® Method (GTD)
4.6.2.1. Fundamentals
4.6.2.2. Collect or Capture
4.6.2.3. Process or Clarify
4.6.2.4. Organize
4.6.2.5. Check
4.6.2.6. Do
4.7. High-Performance Professional Teams in Veterinary Centers
4.7.1. Working Groups
4.7.2. Characteristics of Professional Equipment
4.7.3. Benefits of High Performance Professional Teams
4.7.4. Practical Examples
4.8. Identification and Resolution of Internal Conflicts in Veterinary Centers
4.8.1. The Method of the Five Dysfunctions of Professional Teams
4.8.1.1. Lack of Trust
4.8.1.2. Fear of Conflict
4.8.1.3. Lack of Commitment
4.8.1.4. Avoidance of Liability
4.8.1.5. Disinterest in Results
4.8.2. Causes of Failure in Professional Teams
4.9. Prevention of Internal Toxicity in Veterinary Centers
4.9.1. Organizational Health
4.9.2. Preventive Measures
4.9.2.1. Creating a Cohesive Leadership Team
4.9.2.2. Creating Clarity Within the Organization
4.9.2.3. Overcommunicating Clarity
4.9.2.4. Reinforcing Clarity
4.10. Change Management in the Management of Veterinary Centers
4.10.1. Belief Audit
4.10.2. Character Development
4.10.3. Actions for Change
This training will allow you to advance in your career comfortably"