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Get to know the main communication, persuasion and message development strategies of the experts in Political Marketing" 

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Why study at TECH?

TECH is the world's largest 100% online business school. It is an elite business school, with a model based on the highest academic standards. A world-class center for intensive managerial skills learning.   

TECH is a university at the forefront of technology, and puts all its resources at the student's disposal to help them achieve entrepreneurial success"     

At TECH Technological University

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Innovation

The university offers an online learning model that combines the latest educational technology with the most rigorous teaching methods. A unique method with the highest international recognition that will provide students with the keys to develop in a rapidly-evolving world, where innovation must be every entrepreneur’s focus. 

"Microsoft Europe Success Story", for integrating the innovative, interactive multi-video system.  
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The Highest Standards

Admissions criteria at TECH are not economic. Students don't need to make a large investment to study at this university. However, in order to obtain a qualification from TECH, the student's intelligence and ability will be tested to their limits. The institution's academic standards are exceptionally high...    

95% of TECH students successfully complete their studies.
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Networking

Professionals from countries all over the world attend TECH, allowing students to establish a large network of contacts that may prove useful to them in the future.

100,000+ executives trained each year, 200+ different nationalities.
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Empowerment

Students will grow hand in hand with the best companies and highly regarded and influential professionals. TECH has developed strategic partnerships and a valuable network of contacts with major economic players on 7 continents.    

500+ collaborative agreements with leading companies.
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Talent

This program is a unique initiative to allow students to showcase their talent in the business world. An opportunity that will allow them to voice their concerns and share their business vision. 

After completing this program, TECH helps students show the world their talent. 

 

Show the world your talent after completing this program. 
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Multicultural Context

While studying at TECH, students will enjoy a unique experience. Study in a multicultural context. In a program with a global vision, through which students can learn about the operating methods in different parts of the world, and gather the latest information that best adapts to their business idea. 

TECH students represent more than 200 different nationalities. 
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Learn with the best

In the classroom, TECH’s teaching staff discuss how they have achieved success in their companies, working in a real, lively, and dynamic context. Teachers who are fully committed to offering a quality specialization that will allow students to advance in their careers and stand out in the business world. 

Teachers representing 20 different nationalities. 

TECH strives for excellence and, to this end, boasts a series of characteristics that make this university unique: 

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Analysis 

TECH explores the student’s critical side, their ability to question things, their problem-solving skills, as well as their interpersonal skills.    

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Academic Excellence

TECH offers students the best online learning methodology. The university combines the Re-learning methodology (the most internationally recognized postgraduate learning methodology) with Harvard Business School case studies. A complex balance of traditional and state-of-the-art methods, within the most demanding academic framework.      

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Economy of Scale

TECH is the world’s largest online university. It currently boasts a portfolio of more than 10,000 university postgraduate programs. And in today's new economy, volume + technology = a ground-breaking price. This way, TECH ensures that studying is not as expensive for students as it would be at another university.   

At TECH you will have access to Harvard Business School case studies" 

Why our program?

Studying this TECH program means increasing the chances of achieving professional success in senior business management.   

It is a challenge that demands effort and dedication, but it opens the door to a promising future. Students will learn from the best teaching staff and with the most flexible and innovative educational methodology.  

We have highly qualified teachers and the most complete syllabus on the market, which allows us to offer you education of the highest academic level"  

magister degree school of business Tech Universidad

This program will provide students with a multitude of professional and personal advantages, particularly the following:  

1. A significant career boost

By studying at TECH, students will be able to take control of their future and develop their full potential. By completing this program, students will acquire the skills required to make a positive change in their career in a short period of time. 

70% of participants achieve positive career development in less than 2 years.

2. Develop a strategic and global vision of companies

TECH offers an in-depth overview of general management to understand how each decision affects each of the company's different functional areas.  

Our global vision of companies will improve your strategic vision.

3. Consolidate the student’s senior management skills

Studying at TECH means opening the doors to a wide range of professional opportunities for students to position themselves as senior executives, with a broad vision of the international environment. 

You will work on more than 100 real senior management cases. 

4. Take on new responsibilities 

The program will cover the latest trends, advances and strategies, so that students can carry out their professional work in a changing environment.  

45% of graduates are promoted internally.

5. Access to a powerful network of contacts

TECH connects its students to maximize opportunities. Students with the same concerns and desire to grow. Therefore, partnerships, customers or suppliers can be shared. 

You will find a network of contacts that will be instrumental for professional development.

6. Thoroughly develop business projects

Students will acquire a deep strategic vision that will help them develop their own projects, taking into account the different areas in companies. 

20% of our students develop their own business idea.

7. Improve your soft skills and management skills 

TECH helps students develop and apply the knowledge they have acquired, while improving their interpersonal skills in order to become leaders who make a difference.

Improve your communication and leadership skills and enhance your career.

8. Be part of an exclusive community

Students will be part of a community of elite executives, large companies, renowned institutions, and qualified professors from the most prestigious universities in the world: the TECH Technological University community.     

We give you the opportunity to study with a team of world renowned teachers.

Professional Master's Degree in Marketing and Political Communication Management

The importance of marketing development and the communicative factor in contemporary politics and its various fields, both at the party level and in the context of electoral campaigns, highlight this area as one of the most relevant and employable sectors today, with countless job opportunities for professionals specialized in the field. However, due to the nature of the sector, the updating of knowledge is a fundamental factor for the correct occupational insertion in the area, generating a growing interest in the search and approach of academic programs that allow an optimal training in this field. Understanding this situation, at TECH Technological University we have prepared our Professional Master's Degree program in Marketing Management and Political Communication, focused on the knowledge and understanding of the various factors, elements and narrative appreciations to be taken into account in the structuring and development of an electoral communication strategy. Likewise, in this postgraduate course you will delve into aspects such as: the importance of data extraction, processing and loading in determining the communicative approach of a political campaign and the various stages of structuring and implementation of an electoral marketing plan.

Study an Online Professional Master's Degree in Marketing and Political Communication Management

The great relevance of crisis management at the image level in the development of a modern electoral campaign makes political communication one of the most demanding areas in terms of the degree of preparation and expertise of its specialized professionals. In our Professional Master's Degree program you will approach the most recent studies and knowledge applied to the development of political marketing, deepening, in turn, in the following aspects: the importance of political discourse as a tool of persuasion of great effectiveness in the development of an electoral campaign; and the relevance of the determination of objectives and goals in the development of a political marketing plan.