Description

Enhance leadership skills within a sports organization and learn how to properly manage people in this sector” 

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Sport is a cross-discipline that involves multiple disciplines to function optimally. In this sense, physiotherapists have a wide range of opportunities to grow professionally and understand how all sectors of action work. For this reason, the program focused on Sports Event Marketing, Communication and Organization is the perfect opportunity to learn about the legal bases of sports and the global sports ecosystem. 

One of the characteristics that differentiate this program from others is the relationship between the different topics of the modules at a theoretical level, but above all at a practical level so that the student obtains real examples of marketing and event organization, as well as the professional world of sport, resulting in the student being able to build knowledge in the most complete way.

A 100% online postgraduate diploma that provides the student with the ease of being able to study it comfortably, wherever and whenever they want. All you need is a device with internet access to take your career one step further. A modality according to the current times with all the guarantees to position the engineer in a highly demanded sector.

Awaken your interest in innovation and new trends in sports management” 

This postgraduate diploma in Sports Event Marketing, Communication and Organization contains the most complete and up-to-date scientific program on the market. The most important features of the program include: 

  • The development of numerous practical cases presented by specialists in Sports Event Marketing, Communication and Organization
  • The graphic, schematic and practical contents of the course are designed to provide all the essential information required for professional practice
  • Exercises where the self-assessment process can be carried out to improve learning
  • Algorithm-based interactive learning system for decision-making
  • Special emphasis on innovative methodologies in personal training
  • Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
  • Access to content from any fixed or portable device with an Internet connection

Gain knowledge of the steps and stages for the realization of a sports event as a physiotherapist” 

The program includes in its teaching staff professionals from the sector who bring to this training the experience of their work, as well as recognized specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive training programmed to train in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise throughout the program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Develop an insight into sports jurisdiction and raise your profile internationally"

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Understand the new forms of sports business, as well as the most innovative techniques"

Objectives

With the most up-to-date program on the market, the postgraduate diploma in Sports Event Marketing, Communication and Organization will help future graduates to learn about the different aspects of sports organization and how to use marketing for the benefit of sports. In this way, academic excellence is guaranteed, which is essential to comply with the professional profile required by the different physiotherapy centers at an international level. In view of the above, TECH establishes the following general and specific objectives to guarantee the satisfaction of the future graduate.

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Understand the different actors involved in sports at a global level” 

General Objectives

  • Provide knowledge about the environment and the sports market
  • Train professionals prepared to work in the sports industry 
  • Become a successful sports manager 
  • Train managers, leaders and future administrators of sports entities 
  • Gain knowledge about the global market, with practical experiences of the professionals who are part of the faculty 
  • Understand that sport is an economic and business sector different from any other sector, with its specificities and particularities 

Specific Objectives

Module 1. Strategic Planning in Sports Organizations 

  • Learn about strategy in sports 

Module 2. Marketing and Communication in Sports 

  • Gain knowledge of sports marketing and the creation and development of a marketing plan 
  • Understand the importance of communication in sports 

Module 3. Organization of Sports Events 

  • Get to know the steps and stages for the realization of a sports event 

Module 4. Leadership and People Management in Sports   

  • Enhance leadership skills within a sports organization and learn how to properly manage people in this sector 
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Learn about sports marketing and the creation of a plan that helps to enhance your management as a physiotherapist" 

Postgraduate Diploma in Marketing, Communication and Organization of Sports Events.

Sport is an industry in constant growth and evolution, and with it, the need for specialized professionals in the field of marketing, communication and organization of sporting events. The Postgraduate Diploma in Marketing, Communication and Organization of Sports Events from TECH Technological University is a program designed to train professionals with the necessary skills to lead the management and planning of successful sports events. This online classroom program is led by a team of industry professionals with extensive experience in the world of sports, advertising and communication. You will have the opportunity to acquire theoretical and practical knowledge in areas such as creating effective marketing and communication strategies, sponsorship management, planning and organizing sporting events, and much more.

Become a Postgraduate Diploma in designing and planning successful sporting events.

The program is designed for those looking to develop skills in the field of sports marketing and event management, as well as those who wish to update and refine their existing knowledge and skills in the sports industry. The online classes allow you to tailor the program to fit your personal and professional schedules and commitments, allowing you to advance your career while continuing to work. Upon completion of this program, they will be prepared to lead sports marketing and communications teams, manage sponsorships and partnerships, and design and plan successful sporting events. In addition, they will be prepared to meet the challenges and opportunities offered by the sports and entertainment industry, enabling them to make a significant and lasting contribution to the industry. If you are passionate about sports and would like to work in the management and organization of successful sport events, the Postgraduate Diploma in Marketing, Communication and Organization of Sport Events at TECH Technological University is the perfect program for you. Join us and start building an exciting and successful career in the sport and entertainment industry!