Specializing in transmedia content will help you understand the future of communication, giving greater prominence to your audience”

Advances in new technologies and the emergence of new content generation applications have favored the consumption of high-quality multimedia products. But these contents should not be understood as separate pieces. In the world of transmediality, each publication should be seen as part of the same story, which will provide the user with a much more enriching experience.

Therefore, more and more communication and advertising agencies are looking for journalists and communicators specialized in Transmedia Content, who are capable of designing different stories that are part of the same story and that do so, in addition, through different media. This need for specialization has increased the interest of many professionals to take high-quality programs, with which they can obtain the necessary training to boost their careers and open a niche in a new market, which has left behind the linear structure of communication for a more complex one, in which the receiver has much to contribute.

With this in mind, TECH Technological University has created this postgraduate certificate in Transmedia Content Production, which brings together the most relevant information on the subject, so that students can carry out a complete learning process, thanks to which, they can develop the necessary skills to stand out in the sector. Additionally, one of the main advantages of this qualification is that it is offered in a 100% online format, so the students will be free to plan their studies.

Manage all phases of transmedia content creation and deliver high-quality products to your audience”

This postgraduate certificate in Transmedia Content Production contains the most complete and up-to-date educational program on the market. The most important features include:

• The development of practical cases presented by experts in Communication
• Its graphic, schematic and eminently practical contents are designed to provide theoretical and practical information on those disciplines that are essential for professional practice
• New developments in Transmedia Content production
• Practical exercises where self-assessment can be used to improve learning
• Special emphasis on innovative methodologies in Transmedia Content Production
• Algorithm-based interactive learning system for decision-making in the situations that are presented to the student
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

The production of transmedia content requires a broad knowledge of the new communication platforms. Enroll in this program and you will learn everything you need to know about the subject”

Its teaching staff includes professionals from the field of Communication, who contribute their work experience to this program, as well as renowned specialists from prestigious universities and reference societies.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive program designed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the student must try to solve the different professional practice situations that arise throughout the program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Thanks to the completion of this postgraduate certificate, you will be able to become a reference in transmedia production"

Create innovative content, of great interest to the public, and stand out in an increasingly competitive job market"

This postgraduate certificate in Transmedia Content Production has been designed with the main objective of offering students a higher specialization in the subject. As a result, at the end of the program, they will be able to turn their careers around, accessing positions of greater responsibility in multimedia content creation companies, starting their own communication company or as freelancers. Undoubtedly, a program that will mark a before and after in your professional future.

If you dream of running transmedia advertising campaigns that gain high audience recognition, this program will help you get there”

General Objectives

• Conceptual knowledge and understanding of Transmedia Storytelling and its relevance in different professional fields (advertising, marketing, journalism, entertainment)
• Acquire the fundamentals of transmedia creation, from narrative to production, dynamization in social communities and economic monetization

Specific Objectives

• Further develop the practical methodology in the construction of transmedia content, from the research and documentation phase, to the platforms and participatory mechanics
• Become a professional specialized in Transmedia Content that adds value to the companies you work for

Learn how to create high quality transmedia content and become the professional that every company wants to have on staff”