University certificate
The world's largest school of business”
Syllabus
The contents of this program have been developed by the different professors of this Postgraduate certificate, with a clear purpose: to ensure that our students acquire each and every one of the skills necessary to become true experts in Digital Transformation and Innovation in the Fashion Industry.
The content of this Postgraduate certificate will allow you to learn all aspects of the different disciplines involved in this field: a very complete and well-structured program that will lead you to the highest standards of quality and success.
A comprehensive teaching program, structured in well-developed teaching units, oriented towards efficient and swift learning that is compatible with your personal and professional life"
Syllabus
The Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry from TECH Global University is an intensive program that will prepare you to design and implement the necessary tools and strategies in this form of sales and customer relationship.
The content of the Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry is designed to promote the development of skills that will enable more rigorous decision-making in the changing environment of the fashion industry.
Throughout the program, the students will analyze a multitude of practical cases through individual and team work. It is, therefore, an authentic immersion in real business situations.
This Postgraduate certificate deals in depth with different areas of the company and is designed to specialize managers who understand project management from a strategic, international and innovative perspective.
A plan designed for the professional in this field, focused on their professional improvement and that will prepare them to achieve excellence and extreme capacity in this work context. A program that understands your needs and those of your company through innovative content based on the latest trends, and supported by the best educational methodology and an exceptional faculty, which will provide you with the competencies to solve critical situations in a creative and efficient way.
This Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry will takes place over 6 weeks, and it consists of 1 module:
Module 1. Digital Transformation and Innovation in the Fashion Industry
Where, When and How is it Taught?
TECH offers the possibility of developing this Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry in a completely online way. During the 6 weeks that the specialization program lasts, the student will be able to access all the contents of this program at any time, which will allow them to manage their own study time.
Module 1. Digital Transformation and Innovation in the Fashion Industry
1.1. Digital Transformation in the Fashion Industry
1.1.1. 4.0.Industry
1.1.2. Digital Enablers
1.1.2.1. Data
1.1.2.1.1. AI, Digital Interaction, IoT and Robotics
1.1.2.1.2. Blockchain, Understanding the Technology and How the Technology Brings Value to the Industry
1.2. Omnichannel and Its Impact on the Retail Sector
1.3. Startup Ecosystems
1.4. Digital Business Models
1.5. Innovation Methodologies
A learning process so complete and exciting that it will become a unique experience of professional and personal growth”
Teaching Objectives
This Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry will give you the theoretical knowledge and practical skills you need to develop and drive your Fashion company or brand forward with the impetus of a highly effective strategy and innovative and competitive management. A very complete program that will make you grow as a professional with the ability to promote a company or fashion project, positioning it and working with the control of the necessary tools to do so.
To make your project permanent, it requires a sustainable, well-studied and implemented development. A goal you will achieve with the help of high-level specialization”
TECH makes the goals of their students their own goals too.
Working together to achieve them.
The Postgraduate certificate in Digital Transformation and Innovation in the Fashion Industry will enable the student to:
- Be able to design and implement an omnichannel strategy in a Fashion-Retail brand
- Know how to make a correct analysis of the Fashion-Retail, sector, the company's business model and new consumer trends to facilitate decision-making
- Know how to use data to create a personalized offer and experience for customers
- Learn more about omnichannel e-commerce and all digital strategies
- Learn about Fashion Tools necessary for the omnichannel management of a fashion company and their application with real case examples
- Learn how Instagram is set up as a platform for this type of communication
- Understand and manage the principles of search engine optimization and search engine marketing
- Develop skills for the realization of internet advertising campaigns
- Learn how to use the most important metrics and analysis tools for online marketing
- Learn more about the different types of e-Commerce, most used platforms and main characteristics according to brand or product
Postgraduate Certificate in Digital Transformation and Innovation in the Fashion Industry
The Fashion sector is a field that is constantly evolving, increasingly requiring adaptation towards the field of new technologies to develop its full potential and effectively reach customers. In this sense, it is essential that professionals working in this area are able to know and apply the latest trends in technology and innovation in their production processes, distribution and sale of products. For this reason, TECH offers the Postgraduate Certificate in Digital Transformation and Innovation in the Fashion Industry, with the aim of providing you with a broad knowledge of the most advanced digital tools for the management and development of innovative strategies in this industry. Thus, after its completion, you will increase your skills to lead innovation and digitization projects in the Fashion sector.
Increase your managerial skills in the field of Fashion in just 6 weeks
The Postgraduate Certificate in Digital Transformation and Innovation in the Fashion Industry is developed 100% online, which allows students to enjoy the teaching materials in from anywhere and at the time that best suits their needs. The program's methodology is based on a combination of different teaching techniques, such as the analysis of case studies, the viewing of videos or access to interactive summaries. These teaching materials are designed by the best experts in the field and focus on topics relevant to the Fashion industry such as innovation methodologies, digital business models or the application of Blockchain in the sector. Develop the necessary skills to lead innovative and transformative projects in just 6 weeks!