Become an agent of change towards digital transformation in a sector that is increasingly looking for specialized professionals"

Why Study at TECH?

TECH is the world's largest 100% online business school. It is an elite business school, with a model based on the highest academic standards. A world-class centre for intensive managerial skills training.   

TECH is a university at the forefront of technology, and puts all its resources at the student's disposal to help them achieve entrepreneurial success"

At TECH Global University

Innovation

The university offers an online learning model that combines the latest educational technology with the most rigorous teaching methods. A unique method with the highest international recognition that will provide students with the keys to develop in a rapidly-evolving world, where innovation must be every entrepreneur’s focus.

"Microsoft Europe Success Story", for integrating the innovative, interactive multi-video system.  

The Highest Standards

Admissions criteria at TECH are not economic. Students don't need to make a large investment to study at this university. However, in order to obtain a qualification from TECH, the student's intelligence and ability will be tested to their limits. The institution's academic standards are exceptionally high...  

95% of TECH students successfully complete their studies.

Networking

Professionals from countries all over the world attend TECH, allowing students to establish a large network of contacts that may prove useful to them in the future.  

100,000+ executives trained each year, 200+ different nationalities.

Empowerment

Students will grow hand in hand with the best companies and highly regarded and influential professionals. TECH has developed strategic partnerships and a valuable network of contacts with major economic players in 7 continents.  

500+ collaborative agreements with leading companies.

Talent

This program is a unique initiative to allow students to showcase their talent in the business world. An opportunity that will allow them to voice their concerns and share their business vision. 

After completing this program, TECH helps students show the world their talent. 

Multicultural Context

While studying at TECH, students will enjoy a unique experience. Study in a multicultural context. In a program with a global vision, through which students can learn about the operating methods in different parts of the world, and gather the latest information that best adapts to their business idea. 

TECH students represent more than 200 different nationalities.   

Learn with the best

In the classroom, TECH teaching staff discuss how they have achieved success in their companies, working in a real, lively, and dynamic context. Teachers who are fully committed to offering a quality specialization that will allow students to advance in their career and stand out in the business world. 

Teachers representing 20 different nationalities. 

TECH strives for excellence and, to this end, boasts a series of characteristics that make this university unique:   

Analysis

TECH explores the student’s critical side, their ability to question things, their problem-solving skills, as well as their interpersonal skills.  

Academic Excellence

TECH offers students the best online learning methodology. The university combines the Relearning method (a postgraduate learning methodology with the highest international rating) with the Case Study. A complex balance between tradition and state-of-the-art, within the context of the most demanding academic itinerary.  

TECH is the world’s largest online university. It currently boasts a portfolio of more than 10,000 university postgraduate programs. And in today's new economy, volume + technology = a ground-breaking price. This way, TECH ensures that studying is not as expensive for students as it would be at another university.  

At TECH, you will have access to the most rigorous and up-to-date case studies in the academic community”

TECH, in its quest to offer students the most complete and up-to-date academic program on the market, has designed a comprehensive collection of content that focuses on providing professionals with the latest and most effective knowledge in digitization and innovation in the creative industries. All of which have been designed in multimedia format and with a practical theoretical approach that allows the professional to train from simulated environments and situations that may occur in their daily practice. 

You will have a complete syllabus at your disposal that will allow you to learn in a deep way and adapted to your reality"

Syllabus

This syllabus and the contents of this program have been created with the objective of carrying out an in-depth and effective review of all the fundamental and necessary aspects when managing innovation and the digitalization process in companies in the creative sector. For this purpose, a series of topics with a practical approach have been designed to lead the professional to success in his profession. 

In this way, and through this Postgraduate certificate, the student masters all the necessary topics to effectively manage the transition from analog to digital within companies in the creative sector. Aspects as important as the methods to promote digital skills or the application of Big Data in the industries in this area will be studied. 

On the other hand, the program does not focus solely on arts management, but aims to provide the tools to analyze the economic, social and cultural realities in which the creative industries develop and transform today. 

All of this, condensed into an academic program divided into ten academic units taught over 6 weeks, is intended to represent a turning point in the student's professional career. This way, and after completing the Postgraduate certificate, the student will be able to start working in companies in the creative industry with a higher success rate. 

This Postgraduate certificate program is spread out over 6 weeks and is divided into 1 module: 

Module 1. Digital Transformation in the Creative Industry

Where, When and How is it Taught?

TECH offers the possibility of developing this Postgraduate certificate in Digital Transformation and Innovation in Creative Industries completely online. Over the course of 6 weeks, you will be able to access all the contents of this program at any time, allowing you to self-manage your study time.

Module 1. Digital Transformation in the Creative Industry   

1.1. Digital Future of the Creative Industry

1.1.1. Digital Transformation 
1.1.2. Situation of the Sector and its Comparison 
1.1.3. Future Challenges 

1.2. Forth Industrial Revolution 

1.2.1. Industrial Revolution 
1.2.2. Application 
1.2.3. Impacts 

1.3. Digital Enablers for Growth 

1.3.1. Operational Effectiveness, Acceleration and Improvement 
1.3.2. Continuous Digital Transformation 
1.3.3. Solutions and Services for the Creative Industries 

1.4. The Application of Big Data to the Enterprise 

1.4.1. Data Value
1.4.2. Data in Decision-Making
1.4.3. Data Driven Company 

1.5. Cognitive Technology 

1.5.1. AI and Digital Interaction 
1.5.2. IoT and Robotics 
1.5.3. Other Digital Training 

1.6. Uses and Applications of Blockchain Technology 

1.6.1. Blockchain. 
1.6.2. Value for the Creative Industry Sector 
1.6.3. Transaction Versatility 

1.7. Omnichannel and Transmedia Development 

1.7.1. Impacts in the Sector 
1.7.2. Challenge Analysis
1.7.3. Evolution 

1.8. Entrepreneurship Ecosystems 

1.8.1. The Role of Innovation and Venture Capital 
1.8.2. The Start-up Ecosystem and the Agents that comprise it 
1.8.3. How to Maximize the Relationship between the Creative Agent and the Start-up

1.9. New Disruptive Business Models

1.9.1. Marketing-Based (Platforms and Marketplaces) 
1.9.2. Service-Based (Freemium, Premium or Subscription Models) 
1.9.3. Community-Based (from Crowdfunding, Social Networking or Blogging) 

1.10. Methodologies to Promote a Culture of Innovation in the Creative Industries

1.10.1. Blue Ocean Innovation Strategy 
1.10.2. Lean Start-up Innovation Strategy 
1.10.3. Agile Innovation Strategy 

A unique, key, and decisive educational experience to boost your professional development and make the definitive leap"