Postgraduate certificate Strategic Corporate Decision-Making

Depending on the context, Business Intelligence systems are also referred to as Decision Support Systems. This name is very interesting because it highlights two key points to understand the true meaning and significance of these systems: they are support systems designed to collect, store, manage and offer relevant information for the optimal strategic decision making of the organization. Not in vain, the technological ecosystem will be created to extract, store and exploit the most valuable asset for any organization, the one that will allow its managers to make the most important decisions based on the analysis of information, as opposed to the use of pure intuition. In turn, from business management to trend predictions, Artificial Intelligence (AI) has many different uses. Technologies like Machine learning, Deep learning, neural networks or algorithms, are continuously being incorporated into the business world.

University certificate

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

12 ECTS

financing up to

3 months

Price(first year)

See price

The world's largest school of business”

Syllabus

The Postgraduate certificate in Strategic Corporate Decision-Making is an exceptional program that challenges the professional by directing their attention to success in this competitive environment based on the possibilities offered by business intelligence tools for strategic decision making. It is a program that has been structured in such a way that the student not only acquires all the knowledge and skills they need, but also presents a unique and stimulating experience that will take them to the top of their professional capacity, becoming a key figure in any company today.

Progress in your career by completing this program and you will be responsible for assessing the potential consequences and risks of implementing AI technologies"

Syllabus

The Postgraduate certificate in Strategic Corporate Decision-Making at TECH Global University is an intensive program that prepares students to face challenges and strategic decisions in the corporate environment with business intelligence tools. Therefore, the content of the program is designed to make use of the possible applications of Business Intelligence (BI) in the company for successful strategic decision making.

Throughout 300 hours of preparation, the student nalyses a multitude of practical cases through individual and teamwork. It is, therefore, an authentic immersion in real business situations.

In this way, this Postgraduate certificate deals in depth with the concept of Business Intelligence and Artificial Intelligence to implement it in business management in a way that brings positive results to the company, from a disruptive, complete and up-to-date perspective, focused on solving the real needs of the business world.

It is, therefore, designed to specialize professionals with a strategic, international and innovative approach.

A syllabus fully designed for the student, focused on their professional improvement, preparing them to achieve excellence. A program that understands both the needs of the student and the company, through innovative content based on the latest trends, supported by the best educational methodology and an exceptional faculty.

This Postgraduate certificate takes place over 6 weeks and is divided into 2 modules:

Module 1. Business Perspective

Module 2. Business Intelligence and Artificial Intelligence: Strategies and Applications

Where, when and how is it taught?

TECH offers its students the possibility of taking this program completely online. Throughout the six week of training, they will be able to access all the program contents at any time, allowing them to self-manage their own study time.

Module 1. Business Perspective

1.1. The Company

1.1.1. Capital, Investment and Risk
1.1.2. Organizational Morphology: Size, Shape, Activity and Sectors
1.1.3. Organization and Resources
1.1.4. Management and Their Needs

1.2. Company: Market and Customer

1.2.1. Market and Customer
1.2.2. Market Analysis and Segmentation
1.2.3. Direct and Indirect Competition
1.2.4. Competitive Advantage

1.3. Business Strategy

1.3.1. Business Strategy
1.3.2. SWOT Analysis
1.3.3. Objectives and Deadlines [SMART, C/M/L/P, Cascading Objectives]
1.3.4. Measuring Results: Knowing the Reality
1.3.5. Key Indicators

1.4. Information as an Asset

1.4.1. Information and Management
1.4.2. Life Cycle Information
1.4.3. Operational System and Strategic System

1.5. Balanced Scorecard

1.5.1. Operational, Tactical and Strategic Scorecards
1.5.2. Balanced Scorecard Definition
1.5.3. Financial Perspective
1.5.4. Customer Perspective
1.5.5. Internal Processes Perspective
1.5.6. Learning and Growth Perspective

1.6. Productivity Analysis

1.6.1. Income, Expenditures, Investment and Consumption
1.6.2. Cost Analysis and Allocation
1.6.3. ROI and Others Ratios of Interest

1.7. Distribution and Sales

1.7.1. Relevance of the Department
1.7.2. Channels and Equipment
1.7.3. Types of Sales and Consumption

1.8. Other Common Areas

1.8.1. Production and Service Delivery
1.8.2. Distribution and Logistics
1.8.3. Commercial Communication
1.8.4. Inbound Marketing

1.9. Data Management

1.9.1. Roles and Responsibilities
1.9.2. Stakeholder Identification
1.9.3. Information Management Systems
1.9.4. Type of Operating Systems
1.9.5. Strategic or Decision Support Systems
1.9.6. Platforms for Information: Cloud Computing vs. On Premise

1.10. Exploring the Information

1.10.1. Intro SQL: Relational Databases Basic Concepts
1.10.2. Networks and Communications: Public/Private Networks, Network/Subnet/Router Address and DNS. VPN Tunnel and SSH
1.10.3. Operational System: Standardized Data Templates
1.10.4. Strategic System: OLAP, Multidimensional Model and Graphical Dashboards
1.10.5. Strategic Analysis of Databases and Report Composition

Module 2. Business Intelligence and Artificial Intelligence: Strategies and Applications

2.1. Financial Services

2.1.1. The Implications of Artificial Intelligence (AI) in Financial Services. Opportunities and Challenges
2.1.2. Case Uses
2.1.3. Potential Risks Related to the Use of AI
2.1.4. Potential Future Developments/Uses of AI

2.2. Implications of Artificial Intelligence in the Healthcare Service

2.2.1. Implications of AI in the Healthcare Sector. Opportunities and Challenges
2.2.2. Case Uses

2.3. Risks Related to the Use of AI in the Health Service

2.3.1. Potential Risks Related to the Use of AI
2.3.2. Potential Future Developments/Uses of AI

2.4. Retail

2.4.1. Implications of AI in Retail. Opportunities and Challenges
2.4.2. Case Uses
2.4.3. Potential Risks Related to the Use of AI
2.4.4. Potential Future Developments/Uses of AI

2.5. Industry 4.0

2.5.1. Implications of AI in the 4.0 Industry. Opportunities and Challenges
2.5.2. Case Uses

2.6. Potential Risks Related to the use of AI in the 4.0 Industry

2.6.1. Case Uses
2.6.2. Potential Risks Related to the Use of AI
2.6.3. Potential Future Developments/Uses of AI

2.7. Public Administration

2.7.1. Implications of AI in Public Administration: Opportunities and Challenges
2.7.2. Case Uses
2.7.3. Potential Risks Related to the Use of AI
2.7.4. Potential Future Developments/Uses of AI

2.8. Education

2.8.1. Implications of AI in Educational: Opportunities and Challenges
2.8.2. Case Uses
2.8.3. Potential Risks Related to the Use of AI
2.8.4. Potential Future Developments/Uses of AI

2.9. Forestry and Agriculture

2.9.1. Implications of AI in Forestry and Agriculture. Opportunities and Challenges
2.9.2. Case Uses
2.9.3. Potential Risks Related to the Use of AI
2.9.4. Potential Future Developments/Uses of AI

2.10. Human Resources

2.10.1. Implications of AI for Human Resources Opportunities and Challenges
2.10.2. Case Uses
2.10.3. Potential Risks Related to the Use of AI
2.10.4. Potential Future Developments/Uses of AI

This Postgraduate certificate enables you to analyze future trends in specific sectors from BI, applying AI in different fields"

Teaching Objectives

This program is designed to strengthen the student's skills in Strategic Corporate Decision-Making, as well as to develop new skills that will be essential in their professional development and labor success focused on this area that is becoming more and more important in AI. After completing the program, the professional will be able to make important decisions by applying Business Intelligence in any company, with a global approach and digital thinking, from an innovative perspective and with a unique business vision.

The student will develop specialized knowledge on data visualization and determine what strategy to follow for choosing the technologies to implement"

TECH makes the objectives of its students its own.
Working together to achieve them.

The Postgraduate certificate in Strategic Corporate Decision-Making enables students to:

Develop vision/perspective of business, direction, management, decision making
Identify end-user interests and expectations
Establish a basis for the exploration and exploitation of the organization's information (internal and external)
Examine the main areas of analytical relevance to the organization
Establish a global vision of the different technologies available
Determine what specific applications AI currently has in different sectors and how they are being utilized
Assess the potential consequences and risks of implementing AI technologies
Examine where AI technologies are headed in the coming years

Postgraduate Certificate in Strategic Corporate Decision-Making

Strategic decision making in business is a fundamental process that involves evaluating different options and selecting the best route to follow to achieve long-term organizational objectives. In a highly competitive and constantly changing business environment, the right strategic decisions can make the difference between a company's success and failure. Under this premise, TECH Global University presents its Postgraduate Certificate in Strategic Corporate Decision-Making, a detailed look at the multiplicity of schemes that take place in this field. Here, we propose an entirely online journey through various modules ranging from market analysis, competitive assessment, trend identification and the use of strategic decision-making tools, to the use of advanced analytical techniques and data interpretation to make strategic decisions based on evidence.

Get your degree from the world's largest online business school

In a highly competitive and ever-changing business world, strategic decision making has become critical to the success and survival of any organization. With this Postgraduate Certificate, you will develop key skills that will help you identify opportunities, assess risks and make informed and informed decisions. Our approach is based on case studies and real-world examples of successful companies. Through case studies, simulations and practical exercises, you will have the opportunity to apply your knowledge and develop practical strategic decision-making skills. All this will be done through innovative methodologies that incorporate time flexibility, interactive immersion, dynamic flow of topics and continuous motivation by experts. For all this and more, we are your best educational option. Make up your mind and enroll now!