Introduction to the Program

A highly qualified Postgraduate Diploma that will allow the student to advance quickly and steadily in the acquisition of knowledge, with the scientific rigor of a global quality teaching"

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Why Study at TECH?

TECH is the world's largest 100% online business school. It is an elite business school, with a model based on the highest academic standards. A world-class centre for intensive managerial skills training.   

TECH is a university at the forefront of technology, and puts all its resources at the student's disposal to help them achieve entrepreneurial success"

At TECH Global University

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Innovation

The university offers an online learning model that combines the latest educational technology with the most rigorous teaching methods. A unique method with the highest international recognition that will provide students with the keys to develop in a rapidly-evolving world, where innovation must be every entrepreneur’s focus.

Microsoft Europe Success Story", for integrating the innovative, interactive multi-video system.  
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The Highest Standards

Admissions criteria at TECH are not economic. Students don't need to make a large investment to study at this university. However, in order to obtain a qualification from TECH, the student's intelligence and ability will be tested to their limits. The institution's academic standards are exceptionally high...  

95% of TECH students successfully complete their studies.
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Networking

Professionals from countries all over the world attend TECH, allowing students to establish a large network of contacts that may prove useful to them in the future.  

+100.000 executives trained each year, 200+ different nationalities.
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Empowerment

Students will grow hand in hand with the best companies and highly regarded and influential professionals. TECH has developed strategic partnerships and a valuable network of contacts with major economic players in 7 continents.  

+500 collaborative agreements with leading companies.
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Talent

This program is a unique initiative to allow students to showcase their talent in the business world. An opportunity that will allow them to voice their concerns and share their business vision. 

After completing this program, TECH helps students show the world their talent. 
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Multicultural Context 

While studying at TECH, students will enjoy a unique experience. Study in a multicultural context. In a program with a global vision, through which students can learn about the operating methods in different parts of the world, and gather the latest information that best adapts to their business idea. 

TECH students represent more than 200 different nationalities.   
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Learn with the best

In the classroom, TECH teaching staff discuss how they have achieved success in their companies, working in a real, lively, and dynamic context. Teachers who are fully committed to offering a quality specialization that will allow students to advance in their career and stand out in the business world. 

Teachers representing 20 different nationalities. 

TECH strives for excellence and, to this end, boasts a series of characteristics that make this university unique:   

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Analysis 

TECH explores the student’s critical side, their ability to question things, their problem-solving skills, as well as their interpersonal skills.  

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Academic Excellence 

TECH offers students the best online learning methodology. The university combines the Relearning methodology (the most internationally recognized postgraduate learning methodology) with Harvard Business School case studies. A complex balance of traditional and state-of-the-art methods, within the most demanding academic framework.   

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Economy of Scale 

TECH is the world’s largest online university. It currently boasts a portfolio of more than 10,000 university postgraduate programs. And in today's new economy, volume + technology = a ground-breaking price. This way, TECH ensures that studying is not as expensive for students as it would be at another university.  

At TECH you will have access to Harvard Business School case studies"  

Syllabus

The Postgraduate diploma in Advanced Computing Techniques and Technologies in the Company is a tailor-made program that is taught in a 100% online format so that students can choose the time and place that best suits their availability, schedules and interests. A program that takes place over 6 months and is intended to be a unique and stimulating experience that will lay the foundations for professional success. 

All the subjects and areas of knowledge have been compiled in a complete and absolutely up-to-date syllabus, in order to bring the student to the highest theoretical and practical level"

Syllabus

The Postgraduate diploma in Advanced Computing Techniques and Technologies in the Company at TECH Global University is an intensive program that prepares students to face challenges and business decisions in the field of Advanced Computing Techniques and Technologies in the Company.   

The content of the Postgraduate Diploma in Advanced Computing Techniques and Technologies in the Company is designed to promote the development of skills that enable more rigorous decision making in uncertain environments. 

Over the course of 450 hours, the student analyzes a multitude of practical cases through individual and teamwork. It is, therefore, an authentic immersion in real business situations.  

This Postgraduate diploma deals in depth with the world of computer science in the business world, and is designed to train professionals who understand Advanced Computing Techniques and Technologies in the Company from a strategic, international and innovative perspective. 

A plan designed for students, focused on their professional improvement and that prepares them to achieve excellence in the field of business management and administration. A program that understands both yours and your company's needs through innovative content based on the latest trends, and supported by the best educational methodology and an exceptional faculty, which will provide you with the skills to solve critical situations, creatively and efficiently. 

This Postgraduate diploma takes place over 6 months and is divided into 3 modules:

Module 1. Web Analytics
Module 2. Project Management and Agile Methodologies
Module 3. Communication, Leadership and Team Managemen

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Where, When and How is it Taught?

TECH offers the possibility of taking this Postgraduate diploma completely online. During the 2 months of specialization, students will be able to access all the contents of this program at any time, allowing them to self-manage their study time.  

Module 1. Web Analytics

1.1. Web Analytics

1.1.1. Introduction 
1.1.2. Evolution of Web Analytics 
1.1.3. Process of Analysis 

1.2. Google Analytics 

1.2.1. Google Analytics 
1.2.2. Use  
1.2.3. Objectives 

1.3. Hits. Interactions with the Website 

1.3.1. Basic Metrics. 
1.3.2. KPI (Key Performance Indicators) 
1.3.3. Adequate Conversion Rates 

1.4. Frequent Dimensions 

1.4.1. Source 
1.4.2. Medium 
1.4.3. Keyword 
1.4.4. Campaign 
1.4.5. Personalized Labelling 

1.5. Setting up Google Analytics 

1.5.1. Installation. Creating the Account 
1.5.2. Versions of the Tool: UA/GA4
1.5.3. Tracking Label 
1.5.4. Conversion Objectives 

1.6. Organization of Google Analytics 

1.6.1. Account 
1.6.2. Property 
1.6.3. View 

1.7. Google Analytics Reports 

1.7.1. In Real Time 
1.7.2. Audience 
1.7.3. Acquisition 
1.7.4. Behaviour 
1.7.5. Conversions 
1.7.6. e-Commerce 

1.8. Google Analytics Advanced Reports 

1.8.1. Personalised Reports 
1.8.2. Panels 
1.8.3. APIs 

1.9. Filters and Segments 

1.9.1. Filter 
1.9.2. Segment 
1.9.3. Types of Segments: Predefined / Customised 
1.9.4. Remarketing Lists 

1.10. Digital Analytics Plan 

1.10.1. Measurement 
1.10.2. Implementation in the Technological Environment 
1.10.3. Conclusions 

Module 2. Project Management and AgileMethodologies

2.1. Project Management  

2.1.1. The Project 
2.1.2. Phases to a Project 
2.1.3. Project Management 

2.2. PMI Methodology for Project Management 

2.2.1. PMI (Project Management Institute) 
2.2.2. PMBOK 
2.2.3. Difference between Project, Programme and Project Portfolio 
2.2.4. Evolution of Organisations Working with Projects. 
2.2.5. Process Assets in Organisations 

2.3. PMI Methodology for Project Management: Process  

2.3.1. Groups of Processes 
2.3.2. Knowledge Areas 
2.3.3. Process Matrix 

2.4. Agile Methodologies for Project Management 

2.4.1. VUCA context (Volatility, Uncertainty, Complexity and Ambiguity) 
2.4.2. Agile Values 
2.4.3. Principles of the Agile Manifesto 

2.5. Agile SCRUM Framework  for Project Management  

2.5.1. Scrum 
2.5.2. The Pillars of the Scrum Methodology 
2.5.3. The Values in Scrum 

2.6. Agile SCRUM Framework   for Project Management. Process 

2.6.1. The Scrum Process 
2.6.2. Typified Roles in a Scrum Process 
2.6.3. The Ceremonies of Scrum 

2.7. Agile SCRUM Framework   for Project Management. Artefacts  

2.7.1. Artefacts in the Scrum Process  
2.7.2. The Scrum Team 
2.7.3. Metrics for Evaluating the Performance of a Scrum Team 

2.8. Agile KANBAN Framework   for Project Management. Kanban Method 

2.8.1. Kanban 
2.8.2. Benefits of Kanban 
2.8.3. Kanban Method Components 

2.9. Agile KANBAN Framework   for Project Management. Kanban Method Practices 

2.9.1. The Values of Kanban 
2.9.2. Principles of the Kanban Method 
2.9.3. General Practices of the Kanban Method 
2.9.4. Metrics for Kanban Performance Evaluation 

2.10. Comparison: PMI, SCRUM y KANBAN  

2.10.1. PMI – SCRUM 
2.10.2. PMI – KANBAN 
2.10.3. SCRUM

Module 3. Communication, Leadership and Team Management 

3.1. Organisational Development in Business 

3.1.1. Climate, Culture and Organisational Development in the Company 
3.1.2. Human Capital Management 

3.2. Direction Models Decision Making 

3.2.1. Paradigm Shift in Management Models 
3.2.2. Management Process of the Technology Company 
3.2.3. Decision Making Planning Instruments 

3.3. Leadership. Delegation and Empowerment 

3.3.1. Leadership 
3.3.2. Delegation and Empowerment 
3.3.3. Performance Evaluation

3.4. Leadership. Knowledge and Talent Management 

3.4.1. Talent Management in the Company 
3.4.2. Engagement Management in the Company
3.4.3. Improving Communication in the Company 

3.5. Coaching Applied to Business 

3.5.1. Executive Coaching. 
3.5.2. Team Coaching 

3.6. Mentoring Applied to Business 

3.6.1. Mentor Profile 
3.6.2. The 4 Processes of a Mentoring Programme 
3.6.3. Tools and Techniques in a Mentoring Process 
3.6.4. Benefits of Mentoring in the Business Environment 

3.7. Team Management I. Interpersonal Relations 

3.7.1. Interpersonal Relationships 

3.8. Team Management II. The Conflicts 

3.8.1. The Conflicts 
3.8.2. Preventing, Addressing and Resolving Conflict 
3.8.3. Stress and Work Motivation 

3.9. Team Management III. The Negotiation 

3.9.1. Negotiation at the Managerial Level in Technology Companies 
3.9.2. Styles of Negotiation 
3.9.3. Negotiation Phases 

3.10. Team Management IV. Negotiation Techniques 

3.10.1. Negotiation Techniques and Strategies 
3.10.2. The Figure of the Negotia

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All the subjects and areas of knowledge have been compiled in a complete and absolutely up-to-date syllabus, in order to bring the student to the highest theoretical and practical level"

Postgraduate Diploma in Advanced Computing Techniques and Technologies in Businesses

Advanced computing techniques and technologies are technological tools and solutions used in companies to improve efficiency, productivity, security and decision making.

Most commonly used advanced computing techniques and technologies.

Artificial Intelligence (AI): AI is used in the enterprise to automate processes and make decisions based on information and data collected from various systems.

Big Data: Refers to the management and processing of large volumes of data for analysis and decision making. Big Data allows collecting and analyzing information from various sources, including social networks, sensors, online transactions and internal databases.

Cloud Computing: This is the provisioning of computing resources and services through the Internet, which allows the incorporation of services such as storage, processing and database management, among others. It also allows remote access and real-time collaboration.

Cybersecurity: Companies use advanced technologies to protect their systems and data from digital threats and attacks. Solutions include network monitoring, the use of firewalls, data encryption, implementation of good security practices, and user authentication.

Process automation: Advanced technologies also enable the automation of business processes, which can help improve efficiency and increase accuracy. This includes everything from automating production processes to payroll and human resources management.

Overall, advanced computing techniques and technologies are powerful tools that can help companies improve efficiency, reduce costs, improve decision making, and increase competitiveness. The objective of the Postgraduate Diploma program in Advanced Computing Techniques and Technologies in Business is to provide students with a comprehensive understanding of advanced computing technologies used in the business environment. Students will learn to apply these techniques and tools to improve the efficiency and competitiveness of organizations, and to design and implement advanced business computing systems.