Postgraduate certificate Transmedia Storytelling in the Video Game Industry

Video game users have become very demanding. Now, they want to be part of the stories and are looking for those complementary products that allow them to enjoy their favorite stories at different times of the day. Understanding this demand, companies in the sector have opted for the use of transmedia Storytelling, which allows them to support the original idea with additional proposals. This TECH Technological University program has been designed, precisely, so students understand the importance of this type of action and are able to apply them in their own video game businesses, increasing their offer and, above all, their profitability. Undoubtedly, a unique opportunity for those who wish to start a business or access management positions in this industry.

University certificate

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

6 ECTS

financing up to

3 months

Price(first year)

See price

The world's largest school of business”

Syllabus

The teachers of this Postgraduate certificate have devised a curriculum that brings together everything business professionals need to know to improve the performance of their video game brand. Therefore, the syllabus covers interesting issues such as the history of video games, the culture of the sector, Storytelling and transmediality or character features. A high-level program that will help students identify where they should direct their company.

Get your company to distribute products that fans can really relate to, and it will grow quickly”

Syllabus

The video game industry has experienced a boom thanks to the incorporation of transmedia processes. This is probably one of the sectors where these techniques have been best adapted, as fans of this type of content are looking for truly enriching experiences, that they themselves can be part of. That is why, nowadays, all companies should opt for transmedia Storytelling as the main tool to create impactful and interesting productions for their audience.

In this Postgraduate certificate in Transmedia Storytelling in the Video Game Industry, students will be able to access 10 topics of completely new content, allowing them to discover the keys to successfully manage projects and companies in this field. A program that also incorporates multiple simulated case studies that will help students learn, which will be essential to position themselves among the elite of the profession.

A curriculum that adapts to current educational demands and, therefore, is taught in 100%, allowing students to decide when and where they want to access the lessons, being able to combine it with the rest of their daily duties and obligations. Therefore, this program is tailored to students' needs so that they can manage their own study time and pace.

This Postgraduate certificate is developed over 6 weeks and is structured into 1 module:

Module 1. Transmedia Storytelling in the Video Game Industry

academic course transmedia storytelling video game industry TECH Global University

Where, when and how is it taught?

TECH offers the possibility of developing this Postgraduate certificate in Transmedia Storytelling in the Video Game Industry completely online. Over the course of 6 weeks, you will be able to access all the contents of this program at any time, allowing you to self-manage your study time.

Module 1. Transmedia Storytelling in the Video Game Industry

1.1. A Historical Relationship: Video Games at the Beginning of Transmedia Storytelling Theories

1.1.1. Context
1.1.2. Marsha Kinder and the Ninja Turtles
1.1.3. From Pokémon to the Matrix: Henry Jenkins

1.2. Importance of the Videogame Industry in Media Conglomerates

1.2.1. Video Games as Content Generators
1.2.2. Some Figures
1.2.3. The Leap to New and Old Media

1.3. Relevance and Evolution of Video Games as a Cultural Object and as an Object of Academic Study

1.3.1. Video Games and Popular Culture
1.3.2. Consideration as a Cultural Object
1.3.3. Video Games at the University

1.4. Storytelling and Transmediality in Emerging Narratives

1.4.1. Transmedia Storytelling at the Amusement Park
1.4.2. New Considerations on Narrative
1.4.3. Emerging Stories

1.5. On the Narrative of Videogames and their Weight in Transmedia Storytelling

1.5.1. Early Discussions on Narrative and Videogames
1.5.2. The Value of Storytelling in Video Games
1.5.3. Ontology of Video Games

1.6. Videogames as Creators of Transmedia Worlds

1.6.1. The Rules of the World
1.6.2. Playable Universes
1.6.3. Inexhaustible Worlds and Characters

1.7. Crossmediality and Transmediality: The Industry's Adaptive Strategy to New Audience Demands

1.7.1. Derivative products
1.7.2. A New Audience
1.7.3. The Leap to Transmediality

1.8. Transmedia Video Game Adaptations and Expansions

1.8.1. Industrial Strategy
1.8.2. Failed Adaptations
1.8.3. Transmedia Expansions

1.9. Video Games and Transmedia Characters

1.9.1. Traveling Characters
1.9.2. From the Narrative Medium to the Videogame
1.9.3. Out of our Control: The Leap to Other Media

1.10. Video Games and Fandom: Affective Theories and Followers

1.10.1. Cosplaying Mario
1.10.2. We are What We Play
1.10.3. Fans Take the Lead

Create those essential products for video game fans and give your business a boost”

Teaching Objectives

Students who successfully pass the evaluations of this Postgraduate certificate in Transmedia Storytelling in the Video Game Industry will be better able to lead truly successful projects in this field, which are in demand by the public and cause great excitement when they are launched onto the market. Thus, the main objective of this program is to achieve greater competitiveness in students, developing those skills and abilities that they will have to put into practice during their daily work.

higher education transmedia storytelling video game industry TECH Global University

Applying transmedia Storytelling will allow you to impact your audience with your stories and build loyalty for your product's consumption"

TECH makes the goals of their students their own goals too.
Working together to achieve them.

The Postgraduate certificate in Transmedia Storytelling in the Video Game Industry qualifies students to:

Study, in-depth, the most recent developments of Transmedia Storytelling in technological fields such as virtual reality or video games
Study in depth the relationship between Transmedia Storytelling and the video game industry
Understand the role of the videogame as the spearhead of the user experience in the transmedia universe
Understand the importance of transmedia production in the field of video games

Postgraduate Certificate in Transmedia Storytelling in the Video Game Industry.

Are you passionate about video games and would like to learn how to create epic stories for them? If so, look no further than the Postgraduate Certificate in Transmedia Storytelling in the Video Game Industry from TECH Global University. This course is designed for those looking to learn how to create unforgettable gaming experiences involving multiple media platforms, such as video games, comics, movies and more. Through live online classes and online material, you will learn from top experts in the field of transmedia storytelling for the video game industry. One of the biggest advantages of this course is that it is taught completely online, which means you can study from anywhere in the world and at your own pace. In addition, all classes are recorded so you can watch them on your own schedule if you can't attend live.

Discover how to create fascinating and captivating online worlds with the TECH Global University Course.

Do you know why TECH is considered one of the best universities in the world? Because we have a catalog of more than ten thousand academic programs, presence in multiple countries, innovative methodologies, unique academic technology and a highly qualified teaching team. The program covers everything you need to create a transmedia game experience, from storytelling to the creation of characters and worlds. You'll also learn how to work with different media platforms and develop effective marketing strategies to get your game to the right audience. Upon completion of the course, you'll be equipped with the skills and knowledge necessary to create captivating and exciting virtual worlds that players will want to explore again and again. Don't miss your chance to become a transmedia video game storyteller with TECH Global University of Technology's Postgraduate Certificate in Transmedia Storytelling in the Video Game Industry. Register today and begin your journey to success in the video game industry.