Acquire new skills on Sources and Techniques of Information Collection, thanks to TECH Technological University”

Information gathering sources and techniques are essential for social and market research. These tools make it possible to obtain accurate and relevant data on a given group of people, to better understand consumer needs and to forecast future demand. It is therefore important that researchers use the right sources and techniques to ensure that the data obtained is of high quality and relevant to business decisions. 

For this reason, TECH has designed a postgraduate certificate in Sources and Techniques of Information Gathering in Social and Market Research with which it seeks to provide students with the necessary skills and competencies to be able to perform their work as specialists, with the maximum possible efficiency. Therefore, throughout this program, aspects such as Objectives, Scope, Planning and Design of Social and Market Research will be addressed. 

All this, through a convenient 100% online mode that allows students to organize their schedules and studies, combining them with their other work and interests of the day to day. In addition, this program has the most complete theoretical and practical materials on the market, which facilitates the student's study process and allows them to achieve their objectives quickly and efficiently. 

Become an expert in Social and Market Research in just 6 weeks and with total freedom to organize your schedule and studies”

This postgraduate certificate in Sources and Techniques of Information Gathering in Social and Market Research contains the most complete and up-to-date program on the market. The most important features include:

• The development of case studies presented by experts in Sources and Techniques of Information Gathering in Social and Market Research 
• The graphic, schematic and eminently practical contents with which it is conceived provide sporting and practical information on those disciplines that are essential for professional practice 
• Practical exercises where the self-assessment process can be carried out to improve learning 
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection 

Maximize your professional profile in one of the most promising areas in the field of Engineering, thanks to TECH and the most innovative materials in the academic market” 

The program’s teaching staff includes professionals from sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.  

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.   

Access all the content on Data Sources and Collection Methods from your Tablet, cell phone or computer” 

Approach Results Analysis and Report Preparation from the comfort of your home and at any time of the day”

The final objective of this postgraduate certificate in Sources and Techniques of Information Gathering in Social and Market Research is that the student acquires a precise up-to-date knowledge in this area of Engineering. An up-to-date knowledge that will allow the student to carry out their work with the highest possible quality and efficiency. All this, thanks to TECH and a 100% online format that gives total freedom of organization and schedules to the student. 

Delve into all the essential aspects of the Impact of New Information Gathering Techniques, without leaving home and at any time”

General Objectives

• Apply their knowledge to their work or vocation in a professional manner and possess the skills that are usually demonstrated through the development and defense of arguments and problem solving within their area of study 
• Perform basic operations related to information debugging 
• Use the appropriate sources of information for each type of applied study 
• Describe the main sources of aggregate output growth of an economy in the long run 
• Calculate and use elasticities and cost-of-living indexes 

Specific Objectives

• Sensitize participants to the importance of commercial research on tactical and strategic decision making in companies and organizations in general 
• Stimulate critical thinking and self-reflection on the content of the program 
• Understand and critically evaluate surveys as a social research technique, and to develop the necessary skills to design, implement and analyze surveys 
• Make a good selection of information 

Exceed your highest expectations, thanks to a unique and up-to-date program, with the most complete theoretical and practical materials on the academic market”