Description

You will master, with this study program, the most effective techniques for the development of Affiliate Marketing campaigns, Paid-Media, among others”

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Digital transformation is in full expansion. Companies wishing to join this revolution must have a competitive edge that distinguishes them from the rest and makes them more effective in reaching their audiences. In this business projection, the professional (CDO) collaborates integrally, leading the company's online performance models, as well as its product strategies and digital services.  Therefore, the main objective of this internship program is to provide specialists with an experience that teaches them about innovations and business trends and makes them master the field of action with all the guarantees. 

TECH offers an intensive stay in large Startups focused on digital business for specialists to develop techniques in Paid-Media campaigns, Affiliate Marketing, programmatic advertising, loyalty programs, and co-branding actions in the real environment. This practical period will consist of 3 weeks of learning, integrating the latest technological tools in order to reinforce their instruction. This academic process will extend from Monday to Friday, in 8-hour days, in an immersive way, where the student will receive specific tasks, with varying complexity, from the beginning. 

In addition, they will have the support and guidance of professionals belonging to the companies' team of experts throughout the training. In particular, they will be supported by an assistant tutor, who will be in charge of linking them to different productive dynamics and will supervise first-hand the pace of their academic progress. 
Upon completion of this program, TECH aspires to enable its students to access competitive and demanding jobs thanks to the wide number of skills they will acquire throughout 120 demanding educational hours. 

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The teaching materials of this program, elaborated by these specialists, have contents that are completely applicable to your professional experiences

Why our program?

For the theoretical mastery of the Chief Digital Officer's professional activity, the educational market offers a wide range of training programs. However, there are few pedagogical degrees focused on the acquisition of competencies in a direct way. For this reason, TECH bursts onto the academic scene with an exclusively practical and intensive training program Throughout 3 weeks of learning, the student will develop the most sought-after and demanded skills in the Digital Transformation business scenario and, therefore, will achieve their expectations of personal and professional growth in less time than other educational processes available.   practicas mba transformacion digital cdo chief digital officer Tech Universidad

With TECH, you will have a practical, intensive, and immersive stay, which will open the doors to the most updated knowledge of a competitive and demanding professional sector”

1. Updating from the latest technology available TECH

In this study program, the student will learn about the main technological resources available to establish a Digital Transformation strategy. In particular, the student will delve into those tools that enhance the development of innovative marketing campaigns, facilitate direct dialogue with customers, or streamline the company's internal communication.

2. Gaining In-Depth Knowledge from the Experience of Top Specialists 

During 3 weeks of rigorous practice, the student will acquire new practical skills from experts with extensive experience. At the same time, they will be supported by a designated tutor who will monitor their progress and assign tasks that will increase their skills in a faster and more flexible way.

3. Entering into first-class Startups environments 

TECH has studied all those companies that strive to implement Digital Transformation within their management and have achieved high-impact results. Through this meticulous search, it has managed to choose internationally renowned facilities that have the best experts and the most updated technologies.

4. Putting the acquired knowledge into daily practice from the very first moment

This learning model, 100% practical, has been designed by TECH so that the student does not succumb to a high theoretical load. On the contrary, the objective of this internship program is to develop the most innovative competencies from day one and to complete them in an agile manner in only 120 educational hours.

5. Expanding the Boundaries of Knowledge

With the help of this program, graduates will be aware of the international panorama of this discipline. This is made possible by the fact that the institutions chosen for the internships are located in different geographical latitudes, giving this innovative academic model a more globalized scope. 

programa practicas mba transformacion digital cdo chief digital officer Tech Universidad

You will have full practical immersion at the center of your choice"

Internship Program in MBA in Digital Transformation (CDO, Chief Digital Officer)

As a result of the constant digital evolutions, today we know business models such as the startup, which combines scalable business patterns, with the parallel use of new technologies. It is there where the figure of the CDO - Chief Digital Officer represents a fundamental axis, being in charge of adapting business plans and sales strategies to the digital era. If you are looking for a high-level program that explores this field, at TECH Technological University you will find the Internship Program in MBA Digital Transformation (CDO, Chief Digital Officer). A 100% pragmatic program, focused on innovations and business trends in the area. By taking this three-week course, divided into eight-hour days from Monday to Friday, you will gain the necessary skills to apply digital technologies to products and assets that improve the efficiency of corporate processes. In addition, you will be able to implement digital tools that facilitate the acquisition of new business models. All this, you will achieve by learning about marketing channels, new digital behaviors of companies, legal aspects of online transformation and the new digital era: Internet of Things (IoT).

Study an MBA course in digital transformation

At TECH we have the largest Business School, from which we offer you a unique program of its kind. Here, you will have the continuous accompaniment of experts belonging to the sector, who will instruct you in aspects such as virtual environments, process modeling and analysis, Business Process Management (BPM) and its relevance in the use of new technologies. You will also learn about management coaching, strategic consulting, technology management areas and leadership behaviors in the CDO field. By mastering these topics, you will understand the automation of processes to improve integration with customers, suppliers and workers, through the use of a strategic vision; which will allow you to lead processes of change, management, innovation and digital renewal. In addition, you will specialize in defining marketing plans, based on the exhaustive analysis of different resources such as: social networks, SEO positioning, emailing and paid-media campaigns, programmatic advertising, loyalty programs and influencer-mobile marketing. All this, you will reinforce in a business center of high prestige, conditioned with the best educational tools.