The figure of the upright, inflexible and authoritarian manager has become obsolete. A new profile has emerged, one that is much more in line with new trends and stands out for being technologically savvy, practising active listening and being self-critical of their work" 

Why study at TECH?

TECH is the largest 100% online business school in the world. We are an elite business school, with a model of maximum academic demand. A high-performance international center for intensive training in management skills.   

We are a university at the forefront of technology and we put all our resources at your disposal to help you achieve business success"      

At TECH Global University

Innovation

We offer you an online learning model that combines the latest educational technology with the highest pedagogical rigor. A unique method with the highest international recognition that will provide you with the keys to succeed in a world in constant change, where innovation must be the essential bet of every entrepreneur.  

"Microsoft Europe Success Story" for incorporating the innovative interactive multi-video system in our programs.  

International Recognition

Our admission criteria is not economic. You do not need to make a large investment to study with us. However, to graduate from TECH we will push your intelligence and problem solving skills to the limit. Our academic standards are very high...  

95% of TECH students successfully complete their studies.

Networking

Professionals from all Spanish-speaking countries participate in TECH, so you will be able to create a large network of contacts useful for your future.

38,000 managers trained each year.

Empowerment

Grow hand in hand with the best companies and professionals of great prestige and influence. We have developed strategic alliances and a valuable network of contacts with the main economic players in Europe and America.    

+500 collaboration agreements with the best companies.

Talent

Our program is a unique proposal to bring out your talent in the business world. An opportunity with which you will be able to make your concerns and your business vision known.  

Show the world your talent after completing this program. 

Multicultural Context

Share with us a unique experience. You will study in a multicultural context. In a program with a global vision, thanks to which you will learn how to work in different parts of the world, gathering the latest information that best suits your business idea. 

Our students come from more than 35 countries.

Learn with the best

Our teaching team explains in the classroom what has led them to success in their companies, working from a real, lively and dynamic context. Teachers who are fully involved to offer you a quality specialization that will allow you to advance in your career and stand out in the business world.  

Teachers from 20 different countries.

At TECH we strive for excellence and, to this end, we have a series of characteristics that make us unique:   

Analysis

We explore your critical side, your ability to question things, your problem-solving skills, your interpersonal skills.  

Academic Excellence

We offer you the best online learning methodology. We combine the Relearning method (postgraduate learning methodology with the best international valuation), together with the "case studies" of Harvard Business School. Tradition and vanguard in a difficult balance, and in the context of the most demanding training itinerary.   

Economy of Scale

We are the biggest. TECH has a portfolio of more than 7,000 university postgraduate programs in Spanish. And in the new economy, volume + technology = disruptive price. This way, we make sure that studying is not as expensive as at another university.  

At TECH you will have access to Harvard Business School case studies. 

The Postgraduate certificate in Digital Transformation of a Business: Areas Impacted by the Transformation at TECH Global University, is a tailor-made program that is taught in a 100% online format so that you can choose the time and place that best suits your availability, schedule and interests.

A program that takes place over 6 months and is intended to be a unique and stimulating experience that lays the foundation for your success as a Business Manager.  

What you study is very important. The abilities and skills you acquire are fundamental. You won't find a more complete syllabus than this one, believe us" 

Syllabus

The Postgraduate certificate in Digital Transformation of a Business: Areas Impacted by the Transformation at TECH Global University is an intensive program that prepares you to design and implement the tools and strategies needed in this form of sales and customer relationship.

The content of the Postgraduate certificate in Digital Transformation of a Business: Areas Impacted by the Transformation is designed to promote the development of skills that enable more rigorous decision making in uncertain environments.

Over the course of 150 hours, the student analyzes a plethora of practical cases through individual and team work. It is, therefore, an authentic immersion in real business situations.  

This program deals in depth with different areas of the company and is designed to specialize managers who understand project management from a strategic, international and innovative perspective. 

A plan designed for you, focused on improving your career and preparing you to achieve excellence in occupational hazard prevention. A program that understands both yours and your company's needs through innovative content based on the latest trends, and supported by the best educational methodology and an exceptional faculty, which will provide you with the skills to solve critical situations, creatively and efficiently.  

Module 1. Digital Transformation of a Business: Areas Impacted by the Transformation

Where, When and How it is Taught?

From your electronic device with online connection, or after downloading the contents,  you will be able to study wherever you want with total comfort.

With a total flexibility approach, you will always be the one who decides when to study.

This high quality course is designed to be taken totally online with a study plan centered on practice which converts your studies into practical skills in an efficient way. 

Module 1. Digital Transformation of the Company: Areas Impacted by the Transformation

1.1. Digital Transformation

1.1.1. The New Industrial Revolution
1.1.2. Growing in a Digital Environment
1.1.3. Corporate Culture in a Digital Environment
1.1.4. Digital Native Companies

1.2. Organizational Culture and Leadership

1.2.1. Initial Analysis, Identifying the Degree of Maturity of the Organization in the Aspects of Leadership and Digitization.
1.2.2. Definition of Strategic Objectives for Digital Transformation
1.2.3. Development of a Strategic Plan, Identifying Initiatives and Needs. Prioritizing those Important Ones Considered in the Strategic Objectives.
1.2.4. Leadership in Digital Transformation
1.2.5. Measurement and Monitoring of Strategic Objectives

1.3. IT Department

1.3.1. New Roles in the Organization
1.3.2. Tools for Use in IT
1.3.3. Digital Transformation Leadership by the IT Department

1.4. Customer Digitization

1.4.1. Factors that Influence Customer Loyalty
1.4.2. Customer Orientation, a Key Strategy.
1.4.3. Understand Customer Behavior
1.4.4. Use of Data to Learn About the Customer
1.4.5. Corporate Reputation, Customer Satisfaction, Efficiency

1.5. From HR to People Management

1.5.1. Changes from the HR Point of View
1.5.2. New Digital Skills for the New Workers
1.5.3. Digital Experts vs. Digital Talent
1.5.4. Talent Selection Tools
1.5.5. Data-Driven Decision Making

1.6. Marketing and Sales

1.6.1. From Interrupting the Conversation to Being Part of it with Relevant Content
1.6.2. Transmit Emotions from Our Digital Assets in an Immersive Way
1.6.3. Integrate Commerce + Mobile + Social + AI to Achieve Impact to Accelerate Purchase
1.6.4. Hyper-Localization: Local is Global, Breaking the Paradigms of Commerce
1.6.5. Social Intelligence: from Big Data to Small Data to Predict Behaviors

A unique, key, and decisive training experience to boost your professional development and make the definitive leap”