Become a reference in your sector thanks to the mastery of digital networking strategies”  

Today, Networking has become essential for companies and professionals seeking to stand out in an increasingly competitive job market. Establishing and maintaining professional relationships with relevant people in a given field is an effective strategy to improve the visibility and reputation of a company, generate job opportunities and improve the network of professional contacts. 

Networking has become even more important in the digital environment, where professional social networks such as LinkedIn, Twitter or Facebook allow you to establish connections and maintain contact with other professionals in the same sector or field of work. In this context, this postgraduate certificate in Networking for Personal Brand Building has become increasingly relevant. 

For this reason, this postgraduate certificate offers students the opportunity to learn the best practices in this field in the digital ecosystem, obtaining essential learning to establish and maintain effective professional relationships, through the management of their profile in social networks and participation in events and professional meetings.

All this, in addition, with a 100% online methodology and with flexibility in the organization of academic resources, allowing students to self-manage their study time. They also have innovative and updated pedagogical material provided by the excellent team of specialists that make up this postgraduate certificate.   

TECH Technological University provides an exceptional academic alternative for graduates in Communication, distinguished by its flexibility.  Students only need a device with an Internet connection to access the content on the virtual platform at any time of the day. An Academic perfect option for those reconcile with the Daily most demanding responsibilities with a quality education.  

TECH Technological University adapts to you and that is why offers you a postgraduate certificate accessible from any digital device with internet connection"  

This postgraduate certificate in Networking for Personal Brand Building contains the most complete and up-to-date program on the market. The most important features include: 

• The development of practical cases presented by experts in Communication, Marketing and Public Relations
• The graphic, schematic and practical contents of the book provide technical and practical information on those disciplines that are essential for professional practice
• Practical exercises where self-assessment can be used to improve learning
• Its special emphasis on innovative methodologies  
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments 
• Content that is accessible from any fixed or portable device with an Internet connection 

En tan solo 6 semanas obtendrás un aprendizaje que elevará tus capacidades para gestionar cualquier situación de crisis y reputación online” 

The program’s teaching staff includes professionals from sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.  

Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.  

The design of this program focuses on Problem-Based Learning, by means of which the professional must try to solve the different professional practice situations that are presented throughout the academic course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.   

Multimedia pills, specialized readings and case studies make up the extensive Virtual Library of this 100% online postgraduate certificate"

You have at your disposal an advanced syllabus, designed and elaborated by authentic specialists in Public Relations"

The main objective of a postgraduate certificate in Networking for Personal Brand Building is to provide students with the necessary tools to establish and maintain effective professional relationships. In this sense, this postgraduate certificate promotes the development of communication, leadership and teamwork skills, so that graduates can stand out in their professional careers and build a solid and coherent personal brand. 

Achieve your professional goals with this program in Networking for Personal Brand Building. Enroll now”  

General Objectives

• Identify and define the main elements to effectively develop and manage a personal brand
• Discover the elements that will help you work on your personal brand identity and achieve coherence
• Work in depth on the strategic elements that will form the basis of your messages and personal story
• Develop the message in its different rational and emotional forms
• Conceptualize a content strategy in line with the personal brand
• Examine the possibilities offered by the main social platforms for the design of effective personal branding strategies
• Identify the steps for the development of a strategic plan for personal branding in social media, establishing objectives and KPIs to measure results
• Determine how to approach and improve the process of content creation
• Study success stories of personal brands in different sectors

Specific Objectives

• Develop a Networking strategy adapted to the objectives and audience and build a solid and growing network of contacts
• Implement strategic online and offline actions to expand the network of contacts
• Develop communication skills for effective networking in different areas and channels of face-to-face and online communication
• Use Public Relations to increase visibility and authority in the area of expertise
• Determine how the media, stakeholders and opinion leaders work to build a strong and strategic contact network
• Managing Reputational Crises in Networking and Public Relations
• Interpret the data obtained from the metrics to evaluate the Networking and Public Relations strategy and its impact on the personal brand

Boost your communication skills for effective networking in different areas and channels of face-to-face and online communication"