Introduction to the Program

Start your professional journey by establishing new processes with the help of data science"

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Why Study at TECH?

TECH is the world's largest 100% online business school. It is an elite business school, with a model based on the highest academic standards. A world-class centre for intensive managerial skills training.   

TECH is a university at the forefront of technology, and puts all its resources at the student's disposal to help them achieve entrepreneurial success"

At TECH Global University

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Innovation

The university offers an online learning model that combines the latest educational technology with the most rigorous teaching methods. A unique method with the highest international recognition that will provide students with the keys to develop in a rapidly-evolving world, where innovation must be every entrepreneur’s focus.

"Microsoft Europe Success Story", for integrating the innovative, interactive multi-video system.  
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The Highest Standards

Admissions criteria at TECH are not economic. Students don't need to make a large investment to study at this university. However, in order to obtain a qualification from TECH, the student's intelligence and ability will be tested to their limits. The institution's academic standards are exceptionally high...  

95% of TECH students successfully complete their studies.
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Networking

Professionals from countries all over the world attend TECH, allowing students to establish a large network of contacts that may prove useful to them in the future.  

100,000+ executives trained each year, 200+ different nationalities.
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Empowerment

Students will grow hand in hand with the best companies and highly regarded and influential professionals. TECH has developed strategic partnerships and a valuable network of contacts with major economic players in 7 continents.  

500+ collaborative agreements with leading companies.
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Talent

This program is a unique initiative to allow students to showcase their talent in the business world. An opportunity that will allow them to voice their concerns and share their business vision. 

After completing this program, TECH helps students show the world their talent. 
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Multicultural Context 

While studying at TECH, students will enjoy a unique experience. Study in a multicultural context. In a program with a global vision, through which students can learn about the operating methods in different parts of the world, and gather the latest information that best adapts to their business idea. 

TECH students represent more than 200 different nationalities.   
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Learn with the best

In the classroom, TECH teaching staff discuss how they have achieved success in their companies, working in a real, lively, and dynamic context. Teachers who are fully committed to offering a quality specialization that will allow students to advance in their career and stand out in the business world. 

Teachers representing 20 different nationalities. 

TECH strives for excellence and, to this end, boasts a series of characteristics that make this university unique:   

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Analysis 

TECH explores the student’s critical side, their ability to question things, their problem-solving skills, as well as their interpersonal skills.  

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Academic Excellence 

TECH offers students the best online learning methodology. The university combines the Relearning method (a postgraduate learning methodology with the highest international rating) with the Case Study. A complex balance between tradition and state-of-the-art, within the context of the most demanding academic itinerary.  

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Economy of Scale 

TECH is the world’s largest online university. It currently boasts a portfolio of more than 10,000 university postgraduate programs. And in today's new economy, volume + technology = a ground-breaking price. This way, TECH ensures that studying is not as expensive for students as it would be at another university.  

At TECH, you will have access to the most rigorous and up-to-date case studies in the academic community”

Syllabus

This program is composed of a series of modules that will offer a theoretical and practical perspective to establish the importance of having a good data analytics system. For this reason, and taking into account the working life of the students, the program is available in an online modality, allowing to take it from anywhere.

Manage a data analysis system and propose new strategies to improve a department in the company"

Syllabus

The Postgraduate certificate in Data Science in Business Areas and Sectors from TECH Global University is a unique experience that will help students to find and use an analysis system that benefits every team in an organization.

For this reason, this program has been designed to promote the managerial skills that all computer engineers must have if they wish to advance in their professional career.

This will be achieved through a set of theoretical classes, where the importance of new technologies, such as artificial intelligence, will be demonstrated to ensure the automation of processes that hinder the work of some teams.

By means of practical cases, students will have a much better understanding of the knowledge imparted. In turn, they will be encouraged to achieve excellence in the field of leadership and management of a technology department in a company. This way, they will understand the needs of the business and will be able to propose new and innovative strategies.

This Postgraduate certificate is developed over 12 weeks with 2 study modules: 

Module 1. Data Analysis in a Business Organization
Module 2. Practical Application of Data Science in Business Sectors

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A unique, key, and decisive educational experience to boost your professional development and make the definitive leap"

Where, When and How is it Taught?

TECH offers the possibility of developing this Postgraduate certificate in Data Science in Business Areas and Sectors completely online. Over the course of 12 weeks, you will be able to access all the contents of this program at any time, allowing you to self-manage your study time.

Module 1. Data Analysis in a Business Organization

1.1. Business Analysis 

1.1.1. Business Analysis 
1.1.2. Data Structure 
1.1.3. Phases and Elements 

1.2. Data Analysis in the Business

1.2.1. Scorecards and KPIs by Departments 
1.2.2. Operational, Tactical and Strategic Reports 
1.2.3. Data Analytics Applied to Each Department

1.2.3.1. Marketing and Communication 
1.2.3.2. Commercial 
1.2.3.3. Customer Service 
1.2.3.4. Purchasing 
1.2.3.5. Administration 
1.2.3.6. HR
1.2.3.7. Production 
1.2.3.8. IT

1.3. Marketing and Communication

1.3.1. KPIs to be Measured, Applications and Benefits 
1.3.2. Marketing Systems and Data Warehouse 
1.3.3. Implementation of a Data Analytics Framework in Marketing 
1.3.4. Marketing and Communication Plan 
1.3.5. Strategies, Prediction and Campaign Management

1.4. Commerce and Sales 

1.4.1. Contributions of Data Analytics in the Commercial Area  
1.4.2. Needs of the Sales Department 
1.4.3. Market Research 

1.5. Customer Service

1.5.1. Loyalty  
1.5.2. Personal Coaching and Emotional Intelligence  
1.5.3. Customer Satisfaction

1.6. Purchasing 

1.6.1. Data Analysis for Market Research 
1.6.2. Data Analysis for Competency Research 
1.6.3. Other Applications

1.7. Administration 

1.7.1. Needs of the Administration Department 
1.7.2. Data Warehouse and Financial Risk Analysis 
1.7.3. Data Warehouse and Credit Risk Analysis

1.8. Human resources

1.8.1. HR and the Benefits of Data Analysis 
1.8.2. Data Analytics Tools in the HR Department
1.8.3. Data Analytics Applications in the HR Department

1.9. Production

1.9.1. Data Analysis in a Production Department 
1.9.2. Applications 
1.9.3. Benefits

1.10. IT

1.10.1. IT Department 
1.10.2. Data Analysis and Digital Transformation  
1.10.3. Innovation and Productivity

Module 2. Practical Application of Data Science in Sectors 

2.1. Health Sector

2.1.1. Implications of AI and Data Analysis in the Health Sector 
2.1.2. Opportunities and Challenges 

2.2. Risks and Trends in the Health Sector  

2.2.1. Use in the Health Sector 
2.2.2. Potential Risks Related to the Use of AI

2.3. Financial Services

2.3.1. Implications of AI and Data Analysis in Financial Services Sector 
2.3.2. Use in the Financial Services 
2.3.3. Potential Risks Related to the Use of AI

2.4. Retail

2.4.1. Implications of AI and Data Analysis in the Retail Sector 
2.4.2. Use in Retail 
2.4.3. Potential Risks Related to the Use of AI

2.5. Industry 4.0 

2.5.1. Implications of AI and Data Analysis in Industry 4.0 
2.5.2. Use in the 4.0 Industry

2.6. Risks and Trends in Industry 4.0  

2.6.1. Potential Risks Related to the Use of AI

2.7. Public Administration. 

2.7.1. Implications of AI and Data Analytics for Public Administration 
2.7.2. Use in Public Administration 
2.7.3. Potential Risks Related to the Use of AI

2.8. Educational 

2.8.1. Implications of AI and Data Analysis in Education 
2.8.2. Potential Risks Related to the Use of AI

2.9. Forestry and Agriculture 

2.9.1. Implications of AI and Data Analysis in Forestry and Agriculture 
2.9.2. Use in Forestry and Agriculture 
2.9.3. Potential Risks Related to the Use of AI

2.10. Human Resources 

2.10.1. Implications of AI and Data Analysis inHuman Resources 
2.10.2. Practical Applications in the Business World 
2.10.3. Potential Risks Related to the Use of AI

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Artificial Intelligence is the Future. Develop a plan for its application in the enterprise and position yourself as a leading innovator" 

Postgraduate Certificate in Data Science in Business Areas and Sectors

Given the digital transformation that has taken place in recent decades, disciplines and industries in various sectors have been forced to increasingly integrate the use of these technologies in order to improve the quality of their products and organizational processes. This represents a great job opportunity for professionals who are highly qualified in the practical application of data science in business sectors. For this reason, at TECH Global University we created the Postgraduate Certificate in Data Science in Business Areas and Sectors, a program that will allow you to specialize and hone your skills in this field.

Become an expert in the use of Data Science

The main objective of this program is to promote the development of predictive analytical skills for decision making and proposing business plans and loyalty based on market research. Thus, through the curriculum you will learn the art of Artificial Intelligence (AI) and data analytics, apply your statistical, quantitative and technical knowledge in solving cases, examine the real and potential risks of applied technology and identify future trends in particular sectors in order to determine the best way to use these tools. Update your knowledge and increase your skills in this field to enhance your professional profile.

Study at the largest Business School

We have the most updated and complete content in the educational market so you can take a Postgraduate Certificate. Our educational methods can provide you with techniques, strategies and resources that will help you in the performance of your work. At TECH Global University we believe that specialized education for professionals is really important, that is why our commitment is to offer programs that are accessible and respond to the particular needs of each student, that is why, through the guidance of experts in the area, you will strengthen your skills and competencies to take your career to the next level.