Introduction to the Program

Enjoy an intensive 3-week internship in a prestigious center and update yourself on the latest developments in the area of Advertising Communication to grow professionally"

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Nowadays, companies that do not have a good communication strategy can hardly be maintained, especially given the high competitiveness in e-commerce. That is why communication agencies are in great demand, and advertising departments themselves are part of large companies.

Therefore, without a doubt, a good communication and advertising strategy are key tools for business success. In this scenario, the professional who wishes to lead impactful advertising campaigns or plan them within his organization must be aware of the latest developments in the best agencies' techniques, support, and methods. This is why this Internship program was created, which offers specialists a 3-week stay in a leading advertising company in their sector.

In this way, the professional will be able to test the work processes in an excellent environment and with first-class specialists who will guide him during this period to achieve his aspirations of progression in a field where innovation and creativity go hand in hand. A unique opportunity in the academic panorama that only TECH offers you.

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With TECH, you will have a distinctive, unique, and effective practice in the advertising industry"

Teaching Objectives

This Internship program is designed to help students face new professional challenges, allowing them to acquire the knowledge they need to communicate properly in all areas, channels, and networks, using the appropriate languages for each communication style. At the end of this program, you will be able to develop a corporate identity creation plan and write high-impact advertising copy.

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A unique training experience, key and decisive to boost your professional development"

General Objectives

  • Master the current trends in the communication media used, especially in the digital field
  • Incorporate the methods and techniques used in a first-level advertising department into daily work
  • Know the digital programs used for creating projects, designing creativities, and monitoring advertising campaigns

Specific Objectives

  • Acquire the necessary skills for the professional practice of the Advertising Communication with the knowledge of all the necessary factors to perform it with quality and solvency
  • Know how to use the different online communication platforms
  • Develop a plan for the creation of the corporate identity
  • Create communication in the digital environment
  • Use psychological mechanisms present in communication
  • Using advertising language
  • Apply creative techniques in communication
  • Writing advertising copy
  • Perform art direction in advertising contexts
  • Develop a corporate identity for an organization
  • Recognize the flows of public opinion and the ability to exert force on them
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This program will help you generate a sense of confidence and security when working as a communications manager or copywriter"

Internship Program in Advertising Communication

Currently, communication represents the most effective way to transmit information, ideas or thoughts. Among its most important branches is advertising communication, which is responsible for creating powerful and persuasive messages that encourage the public to purchase a product or service. In turn, this discipline is linked to other areas such as psychology, necessary for professionals to achieve a better understanding of consumer behavior. Are you interested in exploring this field? Here at TECH you will find an Internship Program in Advertising Communication, a program that provides you with the latest tools to update your knowledge in this field. Through the curriculum, you will learn fundamental approaches ranging from corporate identity, advertising language and creativity in communication, to the management of social networks and community management. From there, you will achieve an adequate contact with the public, through different channels, networks and platforms. In addition, you will be able to develop corporate identity plans and write advertising texts that generate a great impact.

The best program in advertising communication

Three weeks of duration, distributed in classes of eight hours a day on Mondays, will be necessary to become a specialist. Here at TECH you will find the most updated and complete curriculum in the market, its content and methodology were designed by professionals belonging to the sector, who will provide you with a progressive and efficient experience. In the lessons of the syllabus, taught in a highly prestigious educational center, you will find aspects such as the structure and psychology of communication, advertising law and public opinion management. In addition, you will learn about advertising language and the legal framework that affects advertising today. Finally, you will understand the concepts involved in advertising communication, its elements and characteristics, as well as its influence on public relations and the internal processes of the marketing area. Because of this, you will manage to create communication plans in a digital environment, apply the tone and voice according to the target audience and develop communicative strategies that meet the proposed goals.