Music can make all the difference in a scene. Discover the sounds that different cultures bring"

Society has changed a lot over the years, but especially with the advent of the Internet. Thus, the digital transformation benefited the consumption of any product, favoring the need to always show the best, the most creative and innovative. Thus, new online applications to consume movies and television were gradually appearing, as well as tools for users to create their own music playlists. This whole range of possibilities only continues to increase as the days go by.

In this sense, the postgraduate certificate in Cultural Industries and New Business Models in Communications seeks to clarify the process of transformations that have occurred in the cultural industries in the supply and consumption of digital networks, in their economic, political and sociocultural aspects.

This will help students use the media available on the web to craft new narrative stories, use the sounds of other cultures to set scenes, and discover new scenarios to enhance the photography of their film or television series. At the end of the program, the student, as a videogame developer and designer, will be able to organize a mise-en-scene and plan narrative actions that fit different production media. Thus, representing a complete and integral work profile.

Cultural diversity is an excellent source of information and inspiration for an audiovisual project"

This postgraduate certificate in Cultural Industries and New Business Models in Communications contains the most complete and up-to-date educational program on the market. The most important features of the program include:

• Practical cases studies are presented by experts in Design
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Special emphasis on innovative methodologies for the study of Cultural Industries and New Business Models in Communications
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

The cultural media are looking for your talent to develop new programs"

It includes, in its teaching staff, professionals belonging to the field of design, who bring to this program the experience of their work, as well as recognized specialists from prestigious societies and universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive training experience designed to train for real-life situations.

This program is designed around Problem Based Learning, whereby the student must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Develops new information products in line with the needs of audiences and advertisers"

Manages the strategic, human, material and technical resources of new businesses in the digital environment"

This postgraduate certificate will help designers learn about the new business models in communications that have favored the access and distribution of cultural industries. As a result, they will benefit from their qualities as all-round professionals, able to adapt to any environment. Thus, they will be able to analyze and implement the most innovative strategies to improve management processes in the industry.

The Internet is the window to the world, culture and communications. Learn with this degree how to manage them and use them for inspiration"

General Objectives

• Know the current situation of the Cultural Industry and its characteristics
• Acting on New Business Models

Specific Objectives

• Study the transformations that have taken place in the cultural industries in the supply and consumption of digital networks, in their economic, political and sociocultural aspects
• Delve into the challenges that the digital environment has posed to the business models of journalistic companies and other traditional cultural industries
• Analyze and design innovative strategies that contribute to the improvement of management and decision-making processes, as well as to the development of information products in line with the needs of audiences and advertisers
• Understand the changes in the processes of organization and management of strategic, human, material and technical resources of new businesses in the digital environment

If you are looking for an opportunity to enter the cultural media sector, this program is especially designed for you"