You will develop initiatives that will improve your creative results thanks to a unique qualification taught 100% online. Enroll now”

Today, advertising creativity is emerging as a core competency for success in advertising. This sector has undergone a radical metamorphosis in recent decades. Traditional TV and print advertising strategies have given way to online advertising and social media, where creativity plays a key role in standing out from the competition and connecting effectively with target audiences.

For this reason, the Diploma in Competencies of an advertising creative is proposed as a response to the growing demand for highly trained professionals. Thus, the student will enter a degree that will provide them with the necessary skills to generate innovative ideas and memorable campaigns that stand out from the competition.

This is a degree in which creatives will acquire the skills to attract and retain audiences through content and retain audiences through innovative and compelling content. In this way, students will delve into consumer psychology, developing effective campaigns, generating innovative ideas and mastering the key digital tools to succeed in this area.

In addition, this program is offered in a 100% online format, which provides access to a wide range of multimedia to a wide variety of multimedia content in different audiovisual media. In a field where continuous learning is essential, the Relearning methodology of this Diploma will help graduates to integrate the fundamental concepts in an optimal way to keep them at the forefront of the industry.

Understand the meaning of success and discover how to achieve it through 150 hours of the most comprehensive multimedia learning materials in academia today"

This postgraduate certificate in Competencies of an advertising creative contains the most complete and up-to-date program on the market. The most important features include:

• The development of case studies presented by experts in Competencies of an Creative Advertising
• The graphic, schematic and eminently practical contents with which it is conceived provide cutting- Therapeutics and practical information on those disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Its special emphasis on innovative methodologies
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

Sign up and stay up to date with the latest advertising trends in a constantly evolving market"

The program’s teaching staff includes professionals from sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

Its multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive education programmed to learn in real situations.

The design of this program focuses on Problem-Based Learning, by means of which the professional must try to solve the different professional practice situations that are presented throughout the academic course. For this purpose, the student will be assisted by an innovative interactive video system created by renowned experts.

Enroll now in the world's top-rated university by its students on Trustpilot (4.9/5)"

Join a the best digital university in the world according to Forbes!"

The main mission of this postgraduate certificate is to enhance the skills of professionals to stand out in a constantly evolving advertising world.

Throughout the development of the curriculum, the graduate will cultivate creativity, stimulate a solid understanding of consumer psychology, acquire a mastery of essential digital tools, and explore the careers of leading advertising experts and companies in the field of marketing and advertising.

Become a versatile and highly competent advertising creative with this Diploma in just 6 weeks of fully online instruction"

General Objectives

• Improve knowledge and professional skills to be able to carry out the integration and performance of work in a creative department of any type of agency or marketing department
• Assimilate the theoretical/practical knowledge that allows performing the creative functions from any perspective
• Train the professional, by means of the necessary skills, to improve problem solving and develop the essential professional competences
• Develop actions and initiatives to improve creative results, in collaboration with the other actors involved in their conception
• Understand the creative process through testing in its different forms and expressions
• Develop creative communication skills to improve the relationship between the brand and the consumer

Specific Objectives

• Analyze the professional skills needed to succeed in the creative advertising field
• Learn how to creatively search for jobs, build a strong personal brand, and handle unemployment and industry changes
• Learn how to act on the job, both in times of success and failure, and how to integrate into the work environment
• Discover the careers of creative professionals and outstanding companies in the fields of marketing and advertising
• Help you understand what success means and how to achieve it
• Address what the life of a creative is like, both on and off the job
• Learn how to get the most out of the creative profession

You will achieve your goals thanks to our tools, and you will be accompanied along the way by leading professionals"