A comprehensive and 100% online program, exclusive to TECH, with an international perspective backed by our membership in the Business Graduates Association” 

The increasing complexity of the sports sector demands professional profiles capable of integrating clinical knowledge with managerial skills. In this context, the physiotherapist specializing in sports must not only master therapeutic techniques, but also understand the management processes that ensure the effective operation of a sports organization. Accordingly, professionals in the field must also develop advanced competencies in organizational decision-making, leadership of multidisciplinary teams, and efficient resource management. 

To address this need, TECH has developed this revolutionary MBA in Sports Entities Management. Through a comprehensive and in-depth curriculum, the program will cover essential topics such as corruption, violence, and precautionary measures in sports. It will also delve into the interpretation and analysis of harmful practices affecting athletes, including doping and gambling. 

Additionally, this university program is delivered in a 100% online format, providing graduates with the flexibility to study anytime, anywhere, at their own pace and convenience. All they need is a device with internet access to take their career one step further. This will be further enhanced by the innovative Relearning methodology, which promotes a more progressive and efficient learning process. In addition, graduates will have the opportunity to attend exclusive masterclasses delivered by renowned International Guest Directors. 

Furthermore, thanks to TECH's membership in the Business Graduates Association (BGA), students will have access to exclusive and up-to-date resources that will strengthen their continuous learning and professional development, as well as discounts on professional events that will facilitate networking with industry experts. Additionally, they will be able to expand their professional network by connecting with specialists from different regions, fostering the exchange of knowledge and new job opportunities.

Renowned international guest directors will deliver cutting-edge masterclasses focused on the latest trends in Sports Entities Management” 

This Master's Degree MBA in Sports Entities Management contains the most complete and up-to-date scientific program on the market. The most important features include:

• The development of practical case studies presented by experts in Sports Entities Management
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where self-assessment can be used to improve learning
• Special emphasis on innovative methodologies in Sports Entities Management
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an internet connection

You will gain a global and integrative perspective on the management of sports organizations, with a strong emphasis on strategic planning and organizational structure”

The faculty includes professionals actively working in the field of Sports Entities Management, who bring to the program the practical experience of their careers, along with renowned specialists from leading organizations and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive learning experience designed to prepare for real-life situations.

The design of this program is centered on Problem-Based Learning (PBL), through which the graduate will be challenged to resolve various professional practice scenarios presented throughout the academic year. To support this process, participants will benefit from an innovative system of interactive video resources, developed by renowned experts in the field.

You will gain an in-depth understanding of the sports disciplinary system, with a particular focus on anti-doping regulations” 

A syllabus tailored to your needs and designed under the most effective teaching methodology: Relearning” 

The content of this MBA has been developed by a distinguished team of experts in Sports Management, who have designed a rigorous academic pathway aligned with the latest trends in the sector. Throughout the program, physiotherapists will gain a global perspective of the sports environment, covering everything from the legal and organizational framework to the most innovative tools in leadership, Big Data, eSports, and financial management. In addition, the syllabus integrates a strategic and executive approach that will enable professionals to advance their careers and take on high-level leadership roles within the sports industry. 

With this specialized syllabus, you will analyze the legal regulations governing sports facilities and their proper application in management projects” 

Module 1. Introduction to Sports Law and Management

1.1. The Sports Environment

1.1.1. Historical Background of Sports Law

1.2. Sports Contracts: Overview of the Structure of Sports Contractual Agreements
1.3. Sports Intermediation

Module 2. Organizational Structure of International Sport

2.1. Sports Clubs and Sports Joint-Stock Companies
2.2. Federations
2.3. International Sports Organization

Module 3. Strategic Planning in Sports Organizations

3.1. Introduction to Strategic Planning and Analysis in Professional Sport
3.2. Sale and Purchase of Sports Entities
3.3. Football Club Management
3.4. Structure and Sports Planning
3.5. Business Development and Operation of Stadiums
3.6. Brand Development and Commercial Rights
3.7. TV Rights
3.8. Internationalization of Sports Entities
3.9. Holding Companies and Investment Funds
3.10. Practical Business Models

Module 4. Financial Management and Tax Aspects in Sports

4.1. Introduction to Sports Finance
4.2. Interpretation of Financial Reports
4.3. Budget Production and Control. Income Sources and Regulation
4.4. Valuation of Investment Projects. Development and Possible Structure of a Feasibility Plan

Module 5. Marketing and Communication in Sports

5.1. Introduction to Sports Marketing
5.2. Marketing Plan
5.3. Branding and Brand Development
5.4. Sports Sponsorship
5.5. Ambush Marketing
5.6. Communication in Sport
5.7. Digital Marketing and Sports
5.8. Specialization in Women Sports
5.9. Sports Marketing and Other Areas
5.10. Trends in Sports Marketing

Module 6. Organization of Sports Events

6.1. Introduction to the Organization of Sports Events
6.2. Types of Events
6.3. Planning and Management of Sports Events
6.4. Business Plan and Sponsorships
6.5. Communication
6.6. Security at Sports Events
6.7. Execution and Production of Sports Events
6.8. Protocol at Sports Events
6.9. Sports Tourism and Local Promotion
6.10. Analysis and Closing of Sports Events

Module 7. New Trends in Sports: Big Data and Sports

7.1. Introduction to the Use of Big Data in Sport. Connections and Current Scenarios
7.2. Data Analysis Methodology. Phases and Strategies
7.3. Open Data Providers and Sources
7.4. Payment Data Providers and Sources
7.5. Reports and Infographics: Vital Importance of the Sample
7.6. Data Processing Tools
7.7. Communication Applied to Big Data. In Search of the Excellence of the Material and Its Sample
7.8. E-Sports Management

Module 8. Leadership and People Management in Sports

8.1. Leadership Styles
8.2. Managerial Skills
8.3. Entrepreneurship
8.4. HR and Talent Management
8.5. Team Management
8.6. Coaching Applied in Sports
8.7. Negotiation
8.8. Conflict Resolution
8.9. Communication Skills
8.10. Pressure Management

Module 9. Leadership, Ethics, and Corporate Social Responsibility

9.1. Globalization and Governance

9.1.1. Governance and Corporate Governance
9.1.2. The Fundamentals of Corporate Governance in Companies
9.1.3. The Role of the Board of Directors in the Corporate Governance Framework

9.2. Cross-Cultural Management

9.2.1. Cross-Cultural Management Concept
9.2.2. Contributions to Knowledge of National Cultures
9.2.3. Diversity Management

9.3. Business Ethics

9.3.1. Ethics and Morality
9.3.2. Business Ethics
9.3.3. Leadership and Ethics in Companies

9.4. Sustainability

9.4.1. Sustainability and Sustainable Development
9.4.2. The 2030 Agenda
9.4.3. Sustainable Companies

9.5. Corporate Social Responsibility

9.5.1. International Dimensions of Corporate Social Responsibility
9.5.2. Implementing Corporate Social Responsibility
9.5.3. The Impact and Measurement of Corporate Social Responsibility

9.6. Responsible Management Systems and Tools

9.6.1. CSR: Corporate Social Responsibility (CSR)
9.6.2. Essential Aspects for Implementing a Responsible Management Strategy
9.6.3. Steps for the Implementation of a Corporate Social Responsibility Management System
9.6.4. CSR Tools and Standards

9.7. Multinationals and Human Rights

9.7.1. Globalization, Multinational Corporations and Human Rights
9.7.2. Multinational Corporations and International Law
9.7.3. Legal Instruments for Multinationals in the Area of Human Rights

9.8. Legal Environment and Corporate Governance

9.8.1. International Rules on Importation and Exportation
9.8.2. Intellectual and Industrial Property
9.8.3. International Labor Law

Module 10. People and Talent Management

10.1. Human Resources Management by Competencies

10.1.1. Analysis of the Potential
10.1.2. Remuneration Policy
10.1.3. Career/Succession Planning

10.2. Performance Evaluation and Performance Management

10.2.1. Performance Management
10.2.2. Performance Management: Objectives and Process

10.3. Innovation in Talent and People Management

10.3.1. Strategic Talent Management Models
10.3.2. Talent Identification, Training and Development
10.3.3. Loyalty and Retention
10.3.4. Proactivity and Innovation

10.4. Motivation

10.4.1. The Nature of Motivation
10.4.2. Expectations Theory
10.4.3. Needs Theory
10.4.4. Motivation and Financial Compensation

10.5. Developing High-Performance Teams

10.5.1. High-Performance Teams: Self-Managed Teams
10.5.2. Methodologies for the Management of High-Performance Self-Managed Teams

10.6. Change Management

10.6.1. Change Management
10.6.2. Type of Change Management Processes
10.6.3. Stages or Phases in the Change Management Process

10.7. Executive Communication

10.7.1. Internal and External Communication in the Corporate Environment
10.7.2. Communication Departments
10.7.3. The Person in Charge of Communication of the Company. The Profile of the Dircom

10.8. Productivity, Attraction, Retention and Activation of Talent

10.8.1. Productivity
10.8.2. Talent Attraction and Retention Levers

Module 11. Economic and Financial Management

11.1. Economic Environment

11.1.1. Macroeconomic Environment and the National Financial System
11.1.2. Financial Institutions
11.1.3. Financial Markets
11.1.4. Financial Assets
11.1.5. Other Financial Sector Entities

11.2. Executive Accounting

11.2.1. Basic Concepts
11.2.2. The Company's Assets
11.2.3. The Company's Liabilities
11.2.4. The Company's Net Worth
11.2.5. Results Research

11.3. Information Systems and Business Intelligence

11.3.1. Fundamentals and Classification
11.3.2. Cost Allocation Phases and Methods
11.3.3. Choice of Cost Center and Impact

11.4. Financial Management

11.4.1. The Company's Financial Decisions
11.4.2. Financial Department
11.4.3. Cash Surpluses
11.4.4. Risks Associated with Financial Management
11.4.5. Financial Administration Risk Management

11.5. Financial Planning

11.5.1. Definition of Financial Planning
11.5.2. Actions to Be Taken in Financial Planning
11.5.3. Creation and Establishment of the Business Strategy
11.5.4. The Cash Flow Table
11.5.5. The Working Capital Table

11.6. Corporate Financial Strategy

11.6.1. Corporate Strategy and Sources of Financing
11.6.2. Financial Products for Corporate Financing

11.7. Strategic Financing

11.7.1. Self-Financing
11.7.2. Increase in Equity
11.7.3. Hybrid Resources
11.7.4. Financing Through Intermediaries

11.8. Financial Analysis and Planning

11.8.1. Analysis of the Balance Sheet
11.8.2. Income Statement Analysis
11.8.3. Profitability Analysis

11.9. Analyzing and Solving Cases/Problems

11.9.1. Financial Information on Industria de Diseño y Textil, S.A. (INDITEX)

Module 12. Commercial and Strategic Marketing Management

12.1. Commercial Management

12.1.1. Conceptual Framework of Commercial Management
12.1.2. Business Strategy and Planning
12.1.3. The Role of Sales Managers

12.2. Strategic Marketing Management

12.2.1. The Concept of Marketing Strategic
12.2.2. Concept of Strategic Marketing Planning
12.2.3. Stages in the Process of Strategic Marketing Planning

12.3. Managing Digital Campaigns

12.3.1. What Is a Digital Advertising Campaign?
12.3.2. Steps to Launch an Online Marketing Campaign
12.3.3. Mistakes in Digital Advertising Campaigns

12.4. Sales Strategy

12.4.1. Sales Strategy
12.4.2. Sales Methods

12.5. Corporate Communication

12.5.1. Concept
12.5.2. The Importance of Communication in the Organization
12.5.3. Types of Communication in the Organization
12.5.4. Functions of Communication in the Organization
12.5.5. Elements of Communication
12.5.6. Communication Problems
12.5.7. Communication Scenarios

12.6. Digital Communication and Reputation

12.6.1. Online Reputation
12.6.2. How to Measure Digital Reputation?
12.6.3. Online Reputation Tools
12.6.4. Online Reputation Report
12.6.5. Online Branding

Module 13. Executive Management

13.1. General Management

13.1.1. The Concept of General Management
13.1.2. The Role of the General Manager
13.1.3. The Chief Executive Officer and Their Functions
13.1.4. Transforming the Work of Management

13.2. Manager Functions: Organizational Culture and Approaches

13.2.1. Manager Functions: Organizational Culture and Approaches

13.3. Operations Management

13.3.1. The Importance of Management
13.3.2. Value Chain
13.3.3. Quality Management

13.4. Public Speaking and Spokesperson Education

13.4.1. Interpersonal Communication
13.4.2. Communication Skills and Influence
13.4.3. Communication Barriers

13.5. Personal and Organizational Communications Tools

13.5.1. Interpersonal Communication
13.5.2. Interpersonal Communication Tools
13.5.3. Communication in the Organization
13.5.4. Tools in the Organization

13.6. Communication in Crisis Situations

13.6.1. Crisis
13.6.2. Phases of the Crisis
13.6.3. Messages: Contents and Moments

13.7. Preparation of a Crisis Plan

13.7.1. Analysis of Possible Problems
13.7.2. Planning
13.7.3. Adequacy of Personnel

13.8. Emotional Intelligence

13.8.1. Emotional Intelligence and Communication
13.8.2. Assertiveness, Empathy and Active Listening
13.8.3. Self-Esteem and Emotional Communication

13.9. Personal Branding

13.9.1. Strategies for Personal Brand Development
13.9.2. Personal Branding Laws
13.9.3. Tools for Creating Personal Brands

You will understand the legal aspects related to the organization of sports events, from civil liability to criminal liability”