Postgraduate certificate Luxury Fashion Branding and Storytelling

Applying transversal design in Fashion Business is the way to open the access channels to our brand or project effectively. An approach that in the case of luxury branding is a competence that the professional must master. Learn with TECH all aspects of the fashion business with the skills of an expert. Students will learn, apply and boost their company with the most up-to-date knowledge in this area of work.

University certificate

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

6 ECTS

financing up to

3 months

Price(first year)

See price

The world's largest school of business”

Syllabus

The contents of this program have been developed by the different professors of this Postgraduate certificate with a clear purpose: to ensure that students acquire each and every one of the skills necessary to become true experts in Onmichannel Fashion Business.

The content of this Postgraduate certificate will allow you to learn all aspects of the different disciplines involved in this field: a very complete and well-structured program that will lead you to the highest standards of quality and success.

A comprehensive teaching program, structured in well-developed teaching units, oriented towards efficient and swift learning that is compatible with your personal and professional life"

Syllabus

The Postgraduate certificate in Luxury Fashion Branding and Storytelling at TECH Global University is an intensive program that will prepare you to design and implement the necessary tools and strategies in this form of sales and customer relationship.

The content of the Postgraduate certificate in Luxury Fashion Branding and Storytelling is designed to promote the development of skills that allow for more rigorous decision-making in the changing environment of the fashion industry.

Throughout the program, the student will analyze a multitude of practical cases through individual practiceand teamwork. It is, therefore, an authentic immersion in real business situations.

This Postgraduate certificate deals in depth with different areas of the company and is designed to specialize managers who understand project management from a strategic, international and innovative perspective.

A plan designed for professionals in this field, focused on your professional improvement and that will prepare you to achieve excellence and extreme capacity in this work context. A program that understands your needs and those of your company through innovative content based on the latest trends, and supported by the best educational methodology and an exceptional faculty, which will provide you with the competencies to solve critical situations in a creative and efficient way.

This Postgraduate certificate in Luxury Fashion Branding and Storytelling takes place over 6 weeks, and it consists of 1 module:

Module 1. Fashion and Luxury Branding and Storytelling

Where, When and How is it Taught?

TECH offers the possibility of developing this Postgraduate certificate in Luxury Fashion Branding and Storytelling completely online. Over the course of 6 weeks, you will be able to access all the contents of this program at any time, allowing you to self-manage your study time.

Module 1. Fashion and Luxury Branding and Storytelling

1.1. Branding and Evolution
1.2. The Concept of Luxury and Its Evolution
1.3. The New Scenario and the Emergence of New Markets
1.4. Dimensions of Luxury Brands
1.5. Storytelling, Active Branding
1.6. Brand Building through Storytelling.
1.7. Dissemination of the Story
1.8. Brand Contact Points
1.9. Transmedia Storytelling
1.10. Instagram, Luxury Storytelling Platform

A learning process so complete and exciting that it will become a unique experience of professional and personal growth"

Teaching Objectives

This Postgraduate certificate in Luxury Fashion Branding and Storytelling will give you the theoretical knowledge and practical skills necessary to develop and boost your fashion company or your brand with the impulse of a highly effective strategy and an innovative and competitive management. A very complete specialization that will make them grow as professionals with the ability to promote a company or fashion project positioning it and working with the control of the necessary tools to do so.

The objective of this program is to give you the necessary skills to interpret the movements and flows of fashion from a deep knowledge of its historical evolution. A goal you will achieve with the help of high-level specialization"

TECH makes the goals of their students their own goals too.
Working together to achieve them.

The Postgraduate certificate in Luxury Fashion Branding and Storytelling qualifies students to:

Learn about Branding, its evolution and application in today's world of luxury goods
Analyze the concept of luxury and its influence on reproduction
Reflect on today's new markets
Assess the construction of a luxury brand in terms of its dimensions
Understand the construction of the story and Storytelling as a vehicle to transmit emotionality and share information
Learn how Instagram is set up as a platform for this type of communication

Postgraduate Certificate in Fashion Luxury Branding and Storytelling

Are you passionate about the world of fashion and luxury? Would you like to acquire specialized knowledge in branding and storytelling for luxury fashion brands? At TECH Global University, we have created the Postgraduate Certificate in Fashion Luxury Branding and Storytelling to help you stand out in this glamorous and highly competitive industry. Our program is taught online, which gives you the flexibility to study from anywhere and at any time. You will be able to access all the content of the program through our online platform, where you will find interactive resources, videos, readings and practical activities. In addition, you will have the support of professors who are experts in the fashion and luxury industry. At TECH Global University, we understand that the key to success in the luxury fashion industry lies in the ability to build and communicate a solid and attractive brand. That's why our program focuses on the study of luxury fashion branding and brand storytelling, giving you the tools you need to create unique and memorable brand experiences.

Titúlate with TECH and stand out in the world of luxury fashion

Throughout the program, you'll explore the fundamental concepts of branding in the context of luxury fashion, learning how to define a brand's identity, develop positioning strategies and build a consistent and authentic brand image. You will also explore the power of storytelling in luxury fashion brand communication, discovering how to tell stories that connect emotionally with consumers. In addition, our program will allow you to explore the latest trends in the world of luxury fashion, analyzing success stories and studying the strategies used by the leading brands in the sector. You will learn to apply innovative concepts in the creation and management of luxury fashion brands, developing key skills to stand out in this industry. Don't miss the opportunity to delve into the fascinating world of fashion luxury branding and storytelling. enroll now in TECH!