Today, building a strong and relevant personal brand is a critical aspect of standing out in an increasingly competitive marketplace. Inbound Marketing is a key tool to achieve this, as it allows professionals to establish an attractive online presence and generate an attractive online presence and generate valuable content that attracts their audience and establishes a relationship of trust with them. Thus, with this degree the student will approach from the strategies to generate visibility in social networks to the creation of a podcast and its diffusion. With a simple Internet connection, the student will be able to launch his or her professional career in just 600 hours and 100% online.