Postgraduate certificate Technology and Digital Management in Fashion and Luxury. Tools

If the fashion industry in itself already requires the professionals to be at the forefront in all areas, in the luxury sector this premise becomes a Must, an essential premise. The technological and digital management is the vehicle that will put in value all this capacity. Learn everything you need to deliver a unique customer experience that fosters bonding through this high quality, educationally impactful program.

University certificate

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

6 ECTS

financing up to

3 months

Price(first year)

See price

The world's largest school of business”

Syllabus

The contents of this program have been developed by the different professors of this Postgraduate certificate, with a clear purpose: to ensure that our students acquire each and every one of the skills necessary to become true experts in Technology and Digital Management in Fashion and Luxury. Tools.

The content of this Postgraduate certificate will allow you to learn all aspects of the different disciplines involved in this field: a very complete and well-structured program that will lead you to the highest standards of quality and success.

A comprehensive teaching program, structured in well-developed teaching units, oriented towards efficient and swift learning that is compatible with your personal and professional life”

Syllabus

The Postgraduate certificate in Technology and Digital Management in Fashion and Luxury. Tools at Technology and Digital Management in Fashion and Luxury. Tools is an intensive program that prepare them to design and implement the tools and strategies needed in this form of sales and customer relationship.

The Postgraduate certificate content in Technology and Digital Management in Fashion and Luxury. Tools is designed to promote the development of skills that will enable more rigorous decision making in the changing environment of the fashion industry.

Throughout the program, the student will analyze a multitude of practical cases through individual and team work. It is, therefore, an authentic immersion in real business situations.

This Postgraduate certificate deals in depth with different areas of the company and is designed to specialize managers who understand project management from a strategic, international and innovative perspective.

A plan designed for the professional in this field, focused on their professional improvement and that will prepare them to achieve excellence and extreme capacity in this work context. A program that understands your needs and those of your company through innovative content based on the latest trends, and supported by the best educational methodology and an exceptional faculty, which will provide you with the competencies to solve critical situations in a creative and efficient way.

This program takes place over 6 weeks and is divided into 1 modules:

Module 1. Technology and Digital Management in Fashion and Luxury. Tools

Where, When and How is it Taught?

TECH offers the possibility of studying this Postgraduate certificate in Technology and Digital Management in Fashion and Luxury. Tools completely online. During the 6 weeks of the specialization, the student will be able to access all the contents of this program at any time, which will allow the students to self-manage their study time.

Module 1. Technology and Digital Management in Fashion and Luxury. Tools

1.1 Introduction to the Technological Use of Fashion
1.2 Creation and Maintenance of Identity-Positioning
1.3 Google Analytics and Google Ads
1.4 Data Driven
1.5 Key Metrics Management and Pattern Sequence Creation-Excel
1.6 Simulation of Innovation Scenarios-Microsoft Power Bi
1.7 Customer Loyalty and Retention-Salesforce
1.8 Audience Segmentation-SQL Database Management
1.9 Creativity from the Use of Data-Python Content Marketing

A learning process so complete and exciting that it will become a unique experience of professional and personal growth”

Teaching Objectives

This Postgraduate certificate in Management Technology and Digital Management in Fashion and Luxury. Tools will give you the theoretical knowledge and practical skills you need to develop and drive your Fashion company or brand forward with the impetus of a highly effective strategy and innovative and competitive management. A very complete program that will make you grow as a professional with the ability to promote a company or fashion project, positioning it and working with the control of the necessary tools to do so.

To make your project permanent, it requires a sustainable, well-studied and implemented development. A goal you will achieve with the help of high-level specialization”

TECH makes the goals of their students their own goals too.
Working together to achieve them.

The Postgraduate certificate in Technology and Digital Management in Fashion and Luxury. Tools enable students to:

Comprehension the impact of digitalization in the fashion and luxury sector since the beginning of this century
Create and maintain identity and positioning through Google Analytics, Google Ads and Data Driven
Managing key metrics and creating pattern sequences in Excel
Efficiently set up simulation of innovation scenarios
Build and maintain customer loyalty
Segmenting audiences for effective database management
Develop the Creativity from the Use of Data provides the Python
Delve in Content Marketing

Postgraduate Certificate in Technology and Digital Management in Fashion and Luxury. Tools

The world of fashion and luxury is constantly evolving, and technology plays a fundamental role in its transformation. At TECH Global University, we understand the importance of training skilled professionals in technological and digital management in this highly competitive sector. Therefore, we have designed our Postgraduate Certificate in Technology and Digital Management in the Fashion and Luxury Industry aimed at those interested in acquiring updated knowledge in the application of the latest technological tools in the fashion and luxury industry. This course offers specialized training in the management of technologies and digital tools applied to fashion and luxury, allowing students to become familiar with the latest trends in ecommerce, social networks, data analysis, artificial intelligence, virtual and augmented reality, among others. In addition, relevant topics such as the digital transformation of fashion and luxury companies, customer experience management, optimization of production and logistics processes, and digital marketing strategy in this specific sector will also be addressed.

Study an online course in digital tools and management for fashion

Our practical and real-world application-oriented approach to the knowledge acquired will enable students to develop technical and strategic skills to meet the challenges and opportunities of the digital environment in fashion and luxury. The program has a highly qualified teaching team with extensive experience in the sector, which guarantees up-to-date and quality training. If you are looking for a university program specialized in technological and digital management in the exciting world of fashion and luxury, our Postgraduate Certificate in Technology and Digital Management in the Fashion and Luxury Industry is the ideal option for you. Enroll now and get ready to stand out in this competitive sector!