Introduction to the Program

By specializing in technologies such as big data or artificial intelligence you will have a competitive advantage in an industry where these advances are essential"

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The technological revolution brought about by the digital world has caused a multitude of sectors to prosper under the protection of new forms of entertainment. One of the most prosperous sectors in this sense has been that of video games, which has undergone gigantic exponential growth over the decades to the point that they have come to prominently influence the economy and culture of societies.

Being a field of technology with a special relevance and high competition, the demand for professionals with advanced knowledge in the most cutting-edge and avant-garde innovations is constant. The world of video games can benefit from the latest technological advances such as artificial intelligence or big data, useful to improve the user experience.

In this way, TECH has prepared this complete degree in which it brings together the main drivers of the digital transformation of this decade and that can be of great use to the video game professional when looking for creative ways to apply its use in the field of digital entertainment. 
A Postgraduate Certificate that has the uniqueness of being completely online, which is an advantage to the student who does not have to be adapting to fixed predetermined schedules or attend fixed classes of any kind. 

Join the digital revolution of the video game industry with the latest technological advances on the market"

This Postgraduate certificate in Digital Transformation and Innovation in the Creative Industries contains the most complete and up-to-date program on the market. Its most notable features are:

  • Development of the most important concepts and players in digital transformation today
  • Training to integrate one’s own knowledge in real environments and practical examples
  • Broaden the student's transversal skills and competencies in order to develop their professional profile
  • Obtain the necessary knowledge to carry out a digital transformation process with emphasis on the creative and innovative aspect

In recent years, blockchain has been an important asset for an untapped video game niche with great growth potential” 

The program’s teaching staff includes professionals from sector who contribute their work experience to this training program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive training programmed to train in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Thanks to big data you will be able to collect data from thousands of users, understand their way of playing and adapt to their demands to improve their perception of the game they are playing"

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You are aware of the revolution that artificial intelligence can bring to the narrative of video games. Learn all the ins and outs in this Postgraduate certificate"

Syllabus

In this TECH program, students will learn about different subjects such as big data, blockchain, transmedia, different ecosystems to promote digital entrepreneurship, new freemium and premium business models, or different and innovative methodologies to promote creativity and innovation within the context of creative industries such as video games. A degree that will undoubtedly distinguish the student for his or her specialized and unique knowledge. 

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With a few topics of elaborated material you will be able to master the main new technologies that will dominate the video game development environments in the coming years"  

Module 1. Digital Transformation in the Creative Industry

1.1. Digital Future of the Creative Industry

1.1.1. Digital Transformation  
1.1.2. Situation of the Sector and its Comparison  
1.1.3. Future Challenges  

1.2. Forth Industrial Revolution

1.2.1. Industrial Revolution  
1.2.2. Application  
1.2.3. Impacts  

1.3. Digital Enablers for Growth  

1.3.1. Operational Effectiveness, Acceleration and Improvement  
1.3.2. Continuous Digital Transformation  
1.3.3. Solutions and Services for the Creative Industries  

1.4. The Application of Big Data to the Company  

1.4.1. Data Value  
1.4.2. Data in Decision Making.  
1.4.3. Data Driven Company  

1.5. Cognitive Technology  

1.5.1. AI and Digital Interaction  
1.5.2. IoT and Robotics  
1.5.3. Other Digital Training  

1.6. Uses and Applications of Blockchain Technology  

1.6.1. Blockchain.  
1.6.2. Value for the IICC Sector.  
1.6.3. Transaction Versatility  

1.7. Omnichannel and Transmedia Development  

1.7.1. Impacts in the Sector  
1.7.2. Challenge Analysis  
1.7.3. Evolution

1.8. Entrepreneurship Ecosystems  

1.8.1. The Role of Innovation and Venture Capital  
1.8.2. The Start-up Ecosystem and the Agents that comprise it  
1.8.3. How to Maximize the Relationship between the Creative Agent and the Start-up?

1.9. New Disruptive Business Models

1.9.1. Marketing-based (Platforms and Marketplaces)  
1.9.2. Service-Based (Freemium, Premium or Subscription models)  
1.9.3. Community-based (from Crowdfunding, Social Networking or Blogging)

1.10. Methodologies to Promote a Culture of Innovation in the Creative Industries

1.10.1. Blue Ocean Innovation Strategy  
1.10.2. Lean Start-up Innovation Strategy  
1.10.3. Agile Innovation Strategy 

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A Postgraduate certificate that gives you the opportunity to grow in a field eager to have professionals like you" 

Postgraduate Certificate in Digital Transformation and Innovation in the Creative Industries

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Digital transformation and innovation in the creative industries are fundamental aspects to adapt to changes in the market and take advantage of the opportunities offered by the digital era; allowing companies to develop innovative products and services that improve their business processes. The Postgraduate Certificate in Digital Transformation and Innovation in the Creative Industries created by TECH Global University, is an unparalleled curricular offer, which will provide you with the most complete and updated content for you to meet the challenges of the digital era. Through a 100% online education, we offer you the opportunity to obtain a world-class degree, accessing self-managed classes, innovative multimedia content and tutorials with an experienced teaching staff. This way, you will gain a solid foundation in the areas of digital transformation and innovation in the creative industries, allowing you to stay ahead of current and future market trends.

Specialize in digital transformation and innovation in the creative industries

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Would you like to master the tools, techniques and strategies needed to create innovative products and services? In this TECH program you will find what you need to achieve this and more. All the pedagogical content will be available on a virtual teaching platform, 24 hours a day, allowing you to take the postgraduate course at the times that best suit you. During the training, you will learn about the optimization of business processes, intellectual property management and copyright protection. In addition, you will study the optimization of business processes in the digital era, intellectual property management and copyright protection. Finally, you will specialize in managing digital marketing or e-commerce strategies, the creation of digital communities for the promotion of a brand, data analysis and decision making based on digital information.