Postgraduate certificate Data Management Systems

This intensive program is aimed at those interested in achieving a higher level of knowledge in Data Management Systems. Its teaching program is unique for its careful selection of technologies, including the most recently incorporated and in demand in the business world. The main objective is to enable students to apply the knowledge acquired in this course to the real world, in a work environment that reproduces the conditions that may be encountered in the future, in a rigorous and realistic manner.

University certificate

duration

6 weeks

Modality

Online

Schedule

At your own pace

Exams

Online

start date

Credits

6 ECTS

financing up to

3 months

Price(first year)

See price

The world's largest faculty of information technology”

Introduction to the Program

A complete and cutting-edge program that will allow you to acquire the knowledge you need to work in this sector in a progressive and comprehensive manner"

In today's world, becoming a successful company requires a digital transformation project. The use of the appropriate systems and tools, in alignment with the company's needs, maximizes investment profitability and allows us to make the right decisions, anticipating the market and taking care of our customers.

There is a very wide range of tools to use in marketing and sales departments, such as ERP and CRM, which, both together and separately, significantly enhance productivity.

The ERP is a tool that manages corporate business processes, while the CRM facilitates customer relationships, providing stability to all departments of the company, since they will have all the relevant customer information, with which they can meet their needs and manage their relationship.

In view of this situation, this Postgraduate certificate in Data Management Systems is offered as a comprehensive, educational program, including the most cutting-edge technologies required in the business world. Therefore, the combination of subjects makes this Postgraduate certificate a cutting-edge specialization course oriented toward professionals who seek to learn the most up-to-date and ubiquitous technology, or a higher level of knowledge of them.

As it is a 100% online program, students will not have to give up personal or professional obligations. Upon completion of the program, students will have updated their knowledge and will be in possession of an incredibly prestigious qualification that will allow them to advance both personally and professionally.

A high-quality Postgraduate certificate that will allow students to advance quickly and steadily in knowledge acquisition, with the scientific rigor of a global quality teaching"

This Postgraduate certificate in Data Management Systems contains the most complete and up-to-date program on the market. Its most notable features are:

The development of case studies presented by experts in Data Management Systems
The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
Practical exercises where self-assessment can be used to improve learning
Its special emphasis on innovative methodologies
Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
Content that is accessible from any fixed or portable device with an Internet connection

An intensive professional growth program that will allow you to intervene in a sector with a growing demand for professionals"

The program’s teaching staff includes professionals from sector who contribute their work experience to this training program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Delve into Data Management Systems and incorporate the most advanced aspects of this field into your work"

Comprehensive yet focused; this program will provide you with the specific knowledge IT professionals need to compete among the best in the sector"

Syllabus

The syllabus has been designed based on educational efficiency, carefully selecting the contents to offer a comprehensive course, which includes all the fields of study that are essential to achieve real knowledge of the subject. Including the latest updates and aspects of the field. Therefore, a curriculum has been established with modules that offer a broad perspective of Data Management Systems From first module, students will see their knowledge expanding, which will enable them to develop professionally, knowing that they can count on the support of a team of experts.

All the subjects and areas of knowledge have been compiled in a complete and up-to-date syllabus, in order to bring the student to the highest theoretical and practical level"

Module 1. The Main Information Management Systems

1.1. ERP and CRM

1.1.1. ERP
1.1.2. CRM
1.1.3. Differences between ERP and CRM Point of Sale
1.1.4. Business Success

1.2. ERP

1.2.1. ERP
1.2.2. Types of ERP
1.2.3. Development of an ERP Implementation Project
1.2.4. ERP Resource Optimizer
1.2.5. Architecture of an ERP System

1.3. Information Provided by the ERP

1.3.1. Information Provided by the ERP
1.3.2. Advantages and Disadvantages
1.3.3. The Information

1.4. ERP Systems

1.4.1. Current ERP Systems and Tools
1.4.2. Decision-Making
1.4.3. Day-to-Day with ERP

1.5. CRM: The Implementation Project

1.5.1. The CRM The Implementation Project
1.5.2. The CRM as a Commercial Tool
1.5.3. Strategies for the Information System

1.6. CRM: Customer Loyalty

1.6.1. Starting Point
1.6.2. Sales or Loyalty
1.6.3. Factors for Success in our Loyalty System
1.6.4. Multi-Channel Strategies
1.6.5. Design of Loyalty Actions
1.6.6. E-Loyalty

1.7. CRM: Communication Campaigns

1.7.1. Communication Actions and Plans
1.7.2. Importance of the Informed Customer
1.7.3. Listening to the Client

1.8. CRM: Dissatisfaction Prevention

1.8.1. Customer Cancellations
1.8.2. Detecting Errors in Time
1.8.3. Improvement Processes
1.8.4. Recovery of the Dissatisfied Customer

1.9. CRM: Special Communication Actions

1.9.1. Objectives and Planning of a Company Event
1.9.2. Design and Realization of the Event
1.9.3. Actions from the Department
1.9.4. Analysis of Results

1.10. Relational Marketing

1.10.1. Implantation: Errors
1.10.2. Methodology, Segmentation and Processes
1.10.3. Performance, According to the Department
1.10.4. CRM Tools

A unique, key, and decisive program to boost your professional development”

Postgraduate Certificate in Information Management Systems.

The Postgraduate Certificate in Information Management Systems from TECH Global University gives you the opportunity to develop key competencies in the management and organization of information in today's business environment. Through our program of online classes, you will be able to acquire up-to-date knowledge on the latest advances in management systems and apply them effectively in your professional career. During the Postgraduate Certificate, you will explore fundamental information management concepts, such as data capture, storage, organization and analysis. You will learn to use specialized tools and techniques that will allow you to optimize information processes in an organization. You will also address relevant topics such as information security and data protection, increasingly critical aspects in the digital world.

Acquire the necessary skills to excel in the field of information management.

At TECH Global University, we work to offer you the best possible continuous learning, adapted to the needs and demands of today's job market. Our team of technology and information management experts will guide you throughout the program, providing personalized support and advice. Through practical activities and case studies, you will be able to apply your knowledge and develop practical skills in the implementation of information management systems in different business contexts. Upon completion of the Postgraduate Certificate, you will be prepared to face the current challenges in information management in organizations from different sectors. You will be able to design and manage efficient databases, implement information security policies and use analytical tools for informed decision making. You will be at the forefront of the latest trends and technologies in the field of information management. Empower your career and stand out in the world of information management!