TECH is the world’s largest online university. With an impressive catalog of more than 14,000 university programs available in 11 languages, it is positioned as a leader in employability, with a 99% job placement rate. In addition, it relies on an enormous faculty of more than 6,000 professors of the highest international renown.  

Study at the world's largest online university and guarantee your professional success. The future starts at TECH” 

 

The world’s best online university according to FORBES 

The prestigious Forbes magazine, specialized in business and finance, has highlighted TECH as “the world's best online university” This is what they have recently stated in an article in their digital edition in which they echo the success story of this institution, “thanks to the academic offer it provides, the selection of its teaching staff, and an innovative learning method aimed at educating the professionals of the future” 

A revolutionary study method, a cutting-edge faculty and a practical focus: the key to TECH's success.

The most complete study plans on the university scene 

TECH offers the most complete study plans on the university scene, with syllabuses that cover fundamental concepts and, at the same time, the main scientific advances in their specific scientific areas. In addition, these programs are continuously being updated to guarantee students the academic vanguard and the most in-demand professional skills. In this way, the university's qualifications provide its graduates with a significant advantage to propel their careers to success. 

TECH offers the most comprehensive and intensive study plans on the current university scene.

A world-class teaching staff  

TECH's teaching staff is made up of more than 6,000 professors with the highest international recognition. Professors, researchers and top executives of multinational companies, including Isaiah Covington, performance coach of the Boston Celtics; Magda Romanska, principal investigator at Harvard MetaLAB; Ignacio Wistumba, chairman of the department of translational molecular pathology at MD Anderson Cancer Center; and D.W. Pine, creative director of TIME magazine, among others. 

Internationally renowned experts, specialized in different branches of Health, Technology, Communication and Business, form part of the TECH faculty.

A unique learning method 

TECH is the first university to use Relearning in all its programs. It is the best online learning methodology, accredited with international teaching quality certifications, provided by prestigious educational agencies. In addition, this disruptive educational model is complemented with the “Case Method”, thereby setting up a unique online teaching strategy. Innovative teaching resources are also implemented, including detailed videos, infographics and interactive summaries. 

TECH combines Relearning and the Case Method in all its university programs to guarantee excellent theoretical and practical learning, studying whenever and wherever you want.

The world's largest online university 

TECH is the world’s largest online university. We are the largest educational institution, with the best and widest online educational catalog, one hundred percent online and covering the vast majority of areas of knowledge. We offer a large selection of our own degrees and accredited online undergraduate and postgraduate degrees. In total, more than 14,000 university degrees, in eleven different languages, make us the largest educational largest in the world. 

TECH has the world's most extensive catalog of academic and official programs, available in more than 11 languages.

Google Premier Partner 

The American technology giant has awarded TECH the Google Google Premier Partner badge. This award, which is only available to 3% of the world's companies, highlights the efficient, flexible and tailored experience that this university provides to students. The recognition as a Google Premier Partner not only accredits the maximum rigor, performance and investment in TECH's digital infrastructures, but also places this university as one of the world's leading technology companies. 

Google has positioned TECH in the top 3% of the world's most important technology companies by awarding it its Google Premier Partner badge.

The official online university of the NBA 

TECH is the official online university of the NBA. Thanks to our agreement with the biggest league in basketball, we offer our students exclusive university programs, as well as a wide variety of educational resources focused on the business of the league and other areas of the sports industry. Each program is made up of a uniquely designed syllabus and features exceptional guest hosts: professionals with a distinguished sports background who will offer their expertise on the most relevant topics. 

TECH has been selected by the NBA, the world's top basketball league, as its official online university.

The top-rated university by its students 

Students have positioned TECH as the world's top-rated university on the main review websites, with a highest rating of 4.9 out of 5, obtained from more than 1,000 reviews. These results consolidate TECH as the benchmark university institution at an international level, reflecting the excellence and positive impact of its educational model.” reflecting the excellence and positive impact of its educational model.” 

TECH is the world’s top-rated university by its students.

Leaders in employability 

TECH has managed to become the leading university in employability. 99% of its students obtain jobs in the academic field they have studied, within one year of completing any of the university's programs. A similar number achieve immediate career enhancement. All this thanks to a study methodology that bases its effectiveness on the acquisition of practical skills, which are absolutely necessary for professional development. 

99% of TECH graduates find a job within a year of completing their studies.

The TECH Postgraduate certificate in Business Strategies for Fashion, Beauty and Luxury Companies is a tailor made program that is delivered in a 100% online format so that you can choose the time and place that best suits your availability, schedule and interests.

A program that takes place over 6 weeks and is intended to be a unique and stimulating experience that will lay the foundation for your success in business reputation management.   

We focus on enhancing your managerial skills that will allow you to know in depth the best business strategies in the field of fashion and beauty"

Syllabus

The contents of this Postgraduate certificate are directed by professionals in the areas of communication who work in companies in the fashion and beauty sector. This faculty pours into this program their experience and, therefore, their realistic and close vision of the professional reality, in a conscious and proactive way.  

Throughout the syllabus, all the aspects of communication management in companies in the fashion, beauty and luxury sector will be analyzed with the aim of providing the student with an in depth knowledge of how these departments work and how to manage them optimally. 

A journey that will lead students to recognize the strategies that enhance the results of companies in these sectors and that will allow them to use the most effective means to implement successful action plans.   

All of this development, under the guidance of professionals recognized and valued worldwide, in order to learn from the best, with the best learning system and a stimulating and attractive educational process.  

Another key to the success of this program is the possibility of being the student themselves who decides how they organize their learning: from the time, to the place and intensity of study. This way we make sure that this program is fully compatible with your personal and professional life. So that you never lose motivation.  

In this sense, the program is 100% online, although you will be able to download the contents, to continue offline if you wish.   

You will also have access to illustrative videos, review audios, an online library with complementary material and the help and support of your tutor throughout the process.  

This Postgraduate certificate takes place over 6 weeks and is made up of just 1 module:    

Module 1. Business Strategies in MBL Companies  

Where, when and how is it taught?

TECH offers the possibility of developing this Postgraduate certificate in Business Strategies for Fashion, Beauty and Luxury Companies completely online. Over the course of 6 weeks, you will be able to access all the contents of this program at any time, allowing you to self-manage your study time.

Module 1. Business Strategies in MBL Companies  

1.1. Strategic and Competitive Framework of the Fashion System

1.1.1. The Fashion Industry Sector at a Global Level Structure and Evolution of the Sector Worldwide
1.1.2. The Concept of the Fashion Value Chain.
1.1.3. The Collaboration of the Links in the Value Chain

1.2. Business Models in the Fashion Industry

1.2.1. The Evolution of Business Models: From Designers to Fast Fashion Chains
1.2.2. The Competitiveness of Fashion Business Models: The French Model, the American Model, the Italian Model, and the Asian Model.
1.2.3. Fashion Business Models: Designers, Luxury Brands, Premium Brands, Large-scale Distribution

1.3. The Distribution of the Luxury Sector and the Profitability of Spaces

1.3.1. Distribution in the Luxury Industry and Its Profitability
1.3.2. The New Luxury Customers, Millennials, Asians, etc.
1.3.3. The Integration of the Supply Chain in the Luxury Industry

1.4. Main Business Strategies in the Major Fashion Brands  

1.4.1. Main Operators in the Fashion Business
1.4.2. Business Strategies of the Leading Fashion Retailers
1.4.3. Business Strategies of the Cosmetics and Perfumes Retailers 

1.5. Entrepreneurship and Creation of the Start Up in the Fashion Sector

1.5.1. What Is Entrepreneurship? The Entrepreneurial Ecosystem 
1.5.2. The Start Up Model in Fashion Businesses 
1.5.3. Entrepreneurs in the Fashion, Luxury and Beauty Sector; Success and Failure cases 

1.6. The Value Proposition of Beauty Brands  

1.6.1. The Cosmetics Franchise Sector  
1.6.2. What Is a Brand License? 
1.6.3. Licensing in the Cosmetics Sector

1.7. Profitability in Traditional Models 

1.7.1. The Evolution of the Multibrand Channel and Department Stores
1.7.2. The Keys to the Future of the Multibrand Channel
1.7.3. Differential Value and the Shopping Experience in Department Stores

1.8. E-Commerce in Fashion, Beauty and Luxury: Trends, Users and the Future

1.8.1. Global Growth of E-Commerce
1.8.2. E-Commerce Buyer Profile
1.8.3. Trends in the E-Commerce Sector 

1.9. Planning the Internationalization of the Fashion Company

1.9.1. Internationalization Planning
1.9.2. Internationalization Planning
1.9.3. Research and Selection of Foreign Markets

1.10. Strategies for Accessing International Markets

1.10.1. What Is Innovation? 
1.10.2. How to Materialize Innovation in My Company? 
1.10.3. Innovative Business Models   

A complete program that will take you through the knowledge you need to compete among the best"