Introduction to the Program

Learn about the origins of television and become a successful producer in this medium" 

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Television has become a space for entertainment and accompaniment for all tastes. There is a program for everyone and knowing this helps industry professionals to continue to create series and documentaries that attract the attention of the audience. In this way, large companies demand full knowledge of production, management and development of television programs.
 
With this Postgraduate certificate the student will be able to learn the distinction between Genres and Formats, as well as the most important characteristics of each one of them. In this way, they will be able to create productions that adapt to the tastes of each audience. On the other hand, designers will also be able to analyze the cultural, social and economic aspects of each of the television genres as fundamental elements for their consumption.
 
Therefore, designers and programmers will have access to the most complete and relevant information on the subject or that will mark a before and after in their qualification and will open the doors to an exciting professional world. Thus, they will be able to access new job opportunities and collaborate in international projects.

Know your audience and produce a program that suits their tastes" 

This Postgraduate certificate in Genres, Formats and Television Programming contains the most complete and up-to-date educational program on the market. The most important features of the program include:

  • Practical cases studies are presented by experts in Design
  • The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
  • Practical exercises where self-assessment can be used to improve learning
  • Special emphasis on innovative methodologies for studying Genres, Formats and Television Programming
  • Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
  • Content that is accessible from any fixed or portable device with an Internet connection

Interprets, analyzes and comments on the television format from a professional, aesthetic and cultural perspective" 

IIt includes, in its teaching staff, professionals belonging to the field of design, who bring to this program the experience of their work, as well as recognized specialists from prestigious societies and universities. 

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide an immersive training experience designed to train for real-life situations.
 
This program is designed around Problem-Based Learning, whereby the student must try to solve the different professional practice situations that arise during the academic program. For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.    

Understands the television offer froma social and cultural point of view"

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Television continues to be an excellent medium for broadcasting different programs and series"

Syllabus

The program structure of this Postgraduate certificate will help students learn how the television industry works from the other side of the screen. Therefore, students will be motivated to critically analyze the current context of this medium, as well as to study the audience in order to know what they want to see. At the end of the degree, students will be qualified to enter creative and management jobs in the small screen. In addition, students will be able to take the course completely online, with a multitude of theoretical and practical resources.   ##IMAGE##

If your goal is to access the television market, with this Postgraduate certificate you will be able to achieve it" 

Module 1. Genres, Formats and Television Programming

1.1. Genre in Television

1.1.1. Introduction
1.1.2. Television Genres

1.2. Format in Television

1.2.1. Approach to the Concept of Format
1.2.2. Television Formats

1.3. Creating Television

1.3.1. The Creative Process in Entertainment
1.3.2. The Creative Process in Fiction

1.4. Evolution of Formats in Today's International Market I

1.4.1. Consolidation of the Format
1.4.2. The Reality TV Format
1.4.3. News in Reality TV
1.4.4. Digital Terrestrial Television and Financial Crisis

1.5. Evolution of Formats in Today's International Market II

1.5.1. Emerging Markets
1.5.2. Global Brands
1.5.3. Television Reinvents Itself
1.5.4. The Ae of Globalization

1.6. Selling the Format. The Pitch

1.6.1. Sale of a Television Format
1.6.2. The Pitching

1.7. Introduction to Television Programs

1.7.1. The Role of Programs
1.7.2.  Factors Affecting Programs

1.8. Television Programs Models

1.8.1. United States and United Kingdom
1.8.2.  Spain

1.9. The Professional Practice of Television Programs

1.9.1. The Programs Department
1.9.2. Programs for Television

1.10. Study of Audiences

1.10.1. Television Audience Research
1.10.2. Audience Concepts and Ratings

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Television genres encompass many types of content that can allow you to explore different realities and create programs that appeal to audiences" 

Postgraduate Certificate in Genres, Formats and Programs in Television

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Television is a media that has been gaining ground and prominence in recent years, and that is why specific training in the field is necessary. This Postgraduate Certificate in Genres, Formats and Programs in Television, will allow you to acquire the skills and competencies necessary to develop in this area, and thus, to contribute to the success of television programs. The study plan covers issues such as the most relevant television genres, the structure and formats of programs, the audience and their behavior in front of the screen, among others. All this, taught by professional experts in the sector who, from their great professional experience, have developed different multimedia contents, making use of the Relearning methodology.

You will broaden your professional horizons with this Postgraduate Certificate

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This Postgraduate Certificate, offers a complete and updated training, delving into the latest advances in technology and production, allowing students to learn about the latest trends and tools available in the market. With a 100% online format, you can adapt the study to your needs and availability, without limitations of time and space. A unique opportunity to acquire the competencies and skills necessary to excel in this exciting world of television production.