Internship program Digital Business

The development of digital commerce and the emerging possibilities of Web 4.0 have led to an increase in the demand for professionals who perfectly manage SEM strategies and customized online advertising. Internet presence has become a real need for many companies, which also require specialized support to guide them through the strategies adapted to their business and to the specifications of both the market and the target audience. For this reason, TECH has considered it necessary to launch a practical program where the manager will learn, in a real, demanding and active professional environment, the most effective web analytics techniques and Digital Marketing tools that are currently providing the best results.

University certificate

duration

3 weeks

Modality

On-site

Schedule

At your own pace

Exams

Online

start date

Credits

5 ECTS

financing up to

6 months

Price(first year)

See price

With this Practical Training you will take a definitive step in your career.”

Introduction to the Program

Enjoy an intensive 3-week internship in a reputable center and get up-to-date on the latest procedures to achieve professional growth"

Digital Business has burst onto the current corporate scene for multiple reasons. First of all, this kind of commercial projects have much lower costs than its variant in traditional models since a physical store is not required. Also, the opportunities for expansion and growth multiply as the Internet offers a global reach to millions of users. As a result, companies, large or small, can internationalize more quickly. On the other hand, this commercial modality allows customers to be constantly informed about the products and services available to them, strengthening their relationship and communications. In addition, the online modality offers a large number of tools and metric strategies that facilitate a better understanding of the behavior and ways in which the audience will react to a particular marketable good. For these reasons, it is imperative to have professionals duly specialized in the implementation and leadership of this kind of ventures.

Through an internship of 120 hours, in a reference entity in the business sector of digital business, the specialist will be able to work, along with a team of experts in the area, in the design of e-commerce campaigns through transparent, innovative and measurable strategies. Thanks to this, they will be able to implement to their praxis the most comprehensive knowledge to create new business opportunities in existing or newly emerging markets.

The internship will take place over 3 weeks and will be tutored by a professional in the digital and marketing sector. That specialist will be in charge of monitoring the student's academic progress and will assign tasks of varying complexity for the development of specific skills. It is, therefore, a unique opportunity to adapt your profile to the current labor demand, being able to add to your resume a significant experience that will undoubtedly make you stand out in any recruitment process.

This academic itinerary is exclusive to TECH and you will be able to develop it at your own pace thanks to its 100% online Relearning methodology"

Teaching Objectives

This practical program has been proposed by TECH and its team of experts in Digital Business in order to provide the graduate with an experience through which to develop the latest strategies for the creation of new opportunities in existing markets. In addition, it will serve to understand the competitive environment that today's digital companies must face, as well as to know in detail the latest and most effective techniques and tools for the management of SEM and tailored online advertising.

It is a program in which the most demanding quality criteria have been contemplated for its conformation, so that the graduate can fulfill even their most ambitious expectations"

General Objectives

Develop a business plan based on a thorough knowledge of the phases of a company's creation
Implement digitization strategies for a business, making the right decisions to achieve the planned objectives
Analyze and identify factors that generate difficulties or opportunities in digital environments

Specific Objectives

Lead change processes in the company based on digitalization
Apply Digital Marketing and e-commerce strategies
Implement SEO and SEM tools in Marketing campaigns
Leverage social media for marketing and advertising campaigns
Identify the changes required to improve management and direction within the company, based on orienting the strategy to the digital environment
Develop management skills necessary to lead the growth and expansion of companies operating in digital environments
Design and plan online reputation campaigns
Learn how to manage online monitoring tools to understand the reach of marketing campaigns
Conduct effective emailing campaigns
Understand web analytics and digital metrics of the tools we use
Gain an in-depth understanding of how e-commerce is carried out
Understand and know how to manage international finance
Understand the new trends in cell phone-based e-commerce

Enroll in this Internship program and you will learn how to run effective emailing campaigns in the context of a 100% intensive and immersive internship"

Internship Program in MBA in Digital Business

The evolution of the world in technology has caused sectors such as commerce to adapt their processes, in order to provide customers with more efficient shopping experiences. By implementing digital operations, entrepreneurs gain continuous visibility into their business, which results in more sales and interactions with users. If your professional goals include specialization in this field, here at TECH Global University you will find the Internship Program MBA in Digital Business, with which you will explore the most relevant concepts in the market. Through our curriculum, designed by a select group of experts, you will study everything from new digital trends, e-commerce and web analytics, to search engine marketing (SEM) and the management of online communication and reputation. You will learn these and other contents in a business center of high prestige, conditioned to provide you with an educational experience of great value.

Be an expert in digital business with this Internship Program

Did you know that the Marketplace business model is positioned as one of the sales strategies with the highest turnover worldwide? That is why companies like Amazon, eBay and Alibaba, among many others, continue to lead the global market, demonstrating the potential for expansion that e-commerce has. By taking this TECH program, you will be able to bet on business competitiveness online. Throughout the training, we will instruct you in aspects such as customized virtual advertising management, innovation and entrepreneurship, digital marketing and supply chain technology. You will also study the creative processes in campaigns developed in AdWords and Google Shopping. All this will be reinforced in a period of three consecutive weeks, divided into eight-hour days from Monday to Friday.

Do you want to excel in the world of digital business?

In the course of this extensive program, you will be accompanied by highly prestigious specialists, who will contribute their maximum experience to the curriculum. Here, you will learn from analytical marketing and the design of emailing campaigns, to monitoring tools and digital metrics. Thanks to this, you will manage to increase organic traffic in your business and keep your operational processes at the technological forefront.