A high-quality program that will provide you with all the key elements to manage Big Data applied to journalistic communication"

Data Journalism is a specialty that has developed a great relevance in the media, due to the need to collect, analyze and interpret large amounts of data, through the use and management of specialized applications and software New technologies are having an impact on the processes of news production, presentation and quality, although they are also beginning to play a decisive role in the productivity and efficiency of content production, to the point that some media are using bots to generate information or reports automatically. 

In order to produce more understandable, attractive, relevant and accurate information, the communication professional will be introduced to the techniques for processing large volumes of data and to become familiar with the terminology related to Big Data, Artificial Intelligence or Machine Learning In this sports specialization diploma, specifically, this module addresses the importance of statistics, the most relevant sources of data information and how to use them to dissect the game and interpret it in order to provide the basis for quality journalistic content. Finally, it analyzes the usual sources of sports journalists and reveals the particularities, dangers and difficulties of their relationship with them.   

This way, in this course, students will find the innovative Relearning method, which allows them to advance in a much more natural way in the acquisition of concepts throughout the duration of the program, eliminating the tedious task of memorizing used in obsolete methodologies. You only need an electronic device with an Internet connection to access the syllabus of this program. In addition, this methodology gives you the freedom to distribute your course load, making it even easier to combine this specialization with work and/or personal responsibilities.  

The proven experience of TECH is here to help in this comprehensive program”

This Postgraduate certificate in Big Data Applied in Sport contains the most complete and up-to-date program on the market. Its most notable features are:

• The latest technology in online teaching software
• A highly visual teaching system, supported by graphic and schematic contents that are easy to assimilate and understand
• Practical cases presented by practising experts
• State-of-the-art interactive video systems
• Teaching supported by telepractice
• Continuous updating and recycling systems
• Autonomous learning: full compatibility with other occupations
• Practical exercises for self-evaluation and learning verification
• Support groups and educational synergies: questions to the program, debate and knowledge forums
• Communication with the teacher and individual reflection work
• Content that is accessible from any fixed or portable device with an Internet connection
• Supplementary documentation databases are permanently available, even after the program

A program supported by the best technology, which will allow you to learn in a fluid and efficient way"

The team of professors in the Big Data Applied in Sport program have extensive experience in teaching at the university level, both in undergraduate and graduate programs, and extensive experience as working professionals, which allows them as professors to know, first hand, the profound transformation undergone by the communication sector. Their direct experiences, their knowledge and the analytical capacity of those who hold a managerial position are the best source to grasp the key to the present and the future of a vocational and exciting profession for those who love sports and communication. 

The methodology of the expert offered at TECH Global University, in online format, allows students to break down the barriers imposed by work obligations and the difficult balance between work and personal life. Accessing face-to-face learning is practically impossible for those involved in the daily demands of work. 

All this educational summary makes this program a qualification of specialization in Big Data Applied in Sport, comply with all the aspects that are relevant and essential to turn the Journalism professional into a real expert in the fields related to Big Data Applied in Sport. 
 

Learn all the aspects that the successful political communication professional must master"

With professors who are experts in this area of work, this program is a unique opportunity for professional development"

The contents of this program have been developed by the different professors, with a clear purpose: ensure that our students acquire each and every one of the necessary skills to become true experts.
The content of this diploma will allow you to learn all aspects of the different disciplines involved in this area: a very comprehensive and well-structured program that will lead you to the highest standards of quality and success.

Complete and efficient, this program is supported by a didactic structure that, in a progressive way, will lead you to the total mastery of this subject"

Module 1. Data and Investigative journalism

1.1. Data Journalism

1.1.1. Journalistic Documentation
1.1.2. Infographics
1.1.3. Fact Checking
1.1.4. Graphic Representation
1.1.5. The Importance of Data Journalism Today

1.1.5.1. Milestones in the Field in Recent Years

1.2. Statistics

1.2.1. Concept and Uses 
1.2.2. Statistical Objectives
1.2.3. Types of Statistics 
1.2.4. Application to Journalism

1.2.4.1. Application to Sports Journalism 

1.3.  Smart Data Analysis

1.3.1. Smart Data Classification
1.3.2. Data Mining

1.4.  Data Journalism Formats

1.4.1. Internet, Press, TV, Radio
1.4.2. Main Tools for Each Media
1.4.3. How to Prepare an Online and Print Data Report

1.5.  Introduction to Big Data

1.5.1. Definition

 1.5.1.1. The Vs of Big Data
 1.5.1.2. Predictive Analysis
 1.5.1.3. Moneyball 
 1.5.1.4. Big Data in Sport

1.6. Data Analysis and Interpretation Tools

1.6.1. Excel
1.6.2. SAP Predictive Analytics
1.6.3. SAS Analytics 
1.6.4. Qlik View
1.6.5. Tableau Public
1.6.6. Penatho
1.6.7. Klipfolio
1.6.8. Sisense
1.6.9. Cyfe
1.6.10. Power BI

1.7. Artificial Intelligence

1.7.1.  The importance of Artificial Intelligence
1.7.2.  Artificial Intelligence in Sport 
1.7.3.  Artificial Intelligence in Sports Journalism

1.8. Machine Learning

1.8.1.  Machine Learning in Sport
1.8.2.  Machine Learning in Journalism
1.8.3.  Artificial Neuronal Networks
1.8.4.  Deep Learning
1.8.5.  Glossary of Related Terms

1.9. Sources of Data Information in Sport

1.9.1.  Sources of Data Information in Soccer

 1.9.1.1. Transfermarkt
 1.9.1.2. SofaScore
 1.9.1.3. WhoScored
 1.9.1.4. Stats Zone
 1.9.1.5. Football-line ups
 1.9.1.6. Soccer Association
 1.9.1.7. World Referee
 1.9.1.8. WyScout
 1.9.1.9. InStat Scout
 1.9.1.10. ProFootball DB

1.9.2. Sources of Data Information in Other Sports

1.10. Investigative Journalism

1.10.1. Characteristics of Investigative Journalists
1.10.2. Qualities of Investigative Journalists
1.10.3. The Relationship with Sources

 1.10.3.1. Clubs
 1.10.3.2. Athletes
 1.10.3.3. Institutions
 1.10.3.4. Sports Managers
 1.10.3.5. Athletes' Agents
 1.10.3.6. The Exchange Market

1.10.4. Filtration

A program that will take you through the necessary knowledge to compete with the best in your profession”