You will foster the development of artistic skills by understanding the use of visual codes and their message, thanks to this program" 

When thinking about packaging design, it is not only about developing a powerful idea and image, but also about understanding and strengthening the imagination as one of the main working tools. It is about thinking outside the box, knowing how to stretch the initial message or intention of the product and its physical presentation, to the final image and its possible presentations. It is to discover the best ways of transmitting these ideas, to think critically about the different parts through speculation and imagination.    

This Postgraduate certificate addresses the creative management from its elaboration and its weight between the brand that is being created and its consumer or receiver. Analyze the structure of the product and its scenario, think of development alternatives that include virtual spaces, or new technologies for a packaging, not only of the product, but also of its message.    

Through the combination of applied theory, speculative approach and practical resolution, the student is prepared with a series of knowledge and tools to solve and interact in an original and professional way in the different areas of their life and work career, trying to reimagine the possibilities of a product and its presentation; encouraging the student to think actively and critically in the different parts.    

Going in depth from the evolution of packaging, product narrative, brand strategy, art, space and volumes through the speculation workshop, the environment of the products, technical creativity, materials as a message in the production of packaging, art management, photography, to everything that has to do with the project of an enterprise and its projection. 

All this, through an innovative methodology of study totally online, based on Relearning that allows the professional a continuous and efficient education, by means of varied multimedia resources and diversity of specialized content available from the first day for review or download, from any device with an Internet connection. With the guidance of professional experts, who will help you meet the objectives in 6 weeks of study.

Enhance all your creativity and ability to develop in Creative Packaging Management, with this 100% online program”  

This Postgraduate certificate in Creative Packaging Management contains the most complete and up-to-date program on the market. The most important features include: 

• The development of practical cases presented by experts in Design, Marketing and Communication
• The graphic, schematic, and practical contents with which they are created, provide scientific and practical information on the disciplines that are essential for professional practice
• Practical exercises where the self-assessment process can be carried out to improve learning
• Its special emphasis on innovative methodologies
• Theoretical lessons, questions to the expert, debate forums on controversial topics, and individual reflection assignments
• Content that is accessible from any fixed or portable device with an Internet connection

With this program, you will be able to incorporate the most advanced artistic techniques such as the exquisite corpse or hypergraphics in your creative work" 

The program’s teaching staff includes professionals from the sector who contribute their work experience to this educational program, as well as renowned specialists from leading societies and prestigious universities.

The multimedia content, developed with the latest educational technology, will provide the professional with situated and contextual learning, i.e., a simulated environment that will provide immersive education programmed to learn in real situations.

This program is designed around Problem-Based Learning, whereby the professional must try to solve the different professional practice situations that arise during the academic year For this purpose, the student will be assisted by an innovative interactive video system created by renowned and experienced experts.

Learn how to develop a personal portfolio and a briefing about your designs, within the framework of a business project"

Start now your way to success with an exclusive program adjusted to the current labor demand"

This program has a specialized syllabus in Creative Packaging Management, with practical theoretical content that provides the student with techniques, tools and knowledge for the development of skills with their effective implementation. Thanks to the practical exercises and interactive content available from day one for download or consultation from TECH's virtual platform. 

Live the experience of sharing 100% online with other professionals and learn from experts about Creative Packaging Management" 

Module 1. Creative Management

1.1. Packaging Evolution

1.1.1. Visual Communication
1.1.2. Speculative History of Packaging
1.1.3. Aesthetic Fundamentals

1.2. Product Narrative

1.2.1. Identify Its History What’s the Message?
1.2.2. Identify Your Target Audience
1.2.3. Conversation between Brand and Consumer

1.3. Brand Strategy

1.3.1. Briefing
1.3.2. Own Mechanisms and Languages
1.3.3. Research Material. Trends

1.4. Speculation Workshop

1.4.1. Art and Space Volumes
1.4.2. Physical Space I. Game, Time and Chance
1.4.3. Digital Space I. Virtual Making

1.5. Product Environment

1.5.1. Premises and Their Position
1.5.2. Physical Space II
1.5.3. Digital Space II

1.6. Technical Creativity

1.6.1. Composition
1.6.2. Exquisite Corpse The Multiplicity of Images
1.6.3. Hypergraphics. Graphics Applied to Space

1.7. Production and Development of Packaging

1.7.1. Materials as a Message
1.7.2. Traditional Techniques and Contemporary Techniques
1.7.3. Why Do We Bet on an Image?

1.8. Art Direction

1.8.1. Apply the Narrative to the Product
1.8.2. Chromatic Range and Its Meaning
1.8.3. Identify the Advertising Approach

1.9. Post-Production

1.9.1. Photography
1.9.2. Lighting
1.9.3. Effects

1.10. Entrepreneurship Project

1.10.1. Portfolio
1.10.2. Instagram
1.10.3. Reflection Workshop

Enroll now and achieve your Creative Packaging Management qualification. Connect from the comfort of your device and in your favorite place"